Haitian Black Castor Oil

Shoppers searched for this 112K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -30.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $94K a year.

Searches, last 12 months

112K

Growth, 90 days vs prior 90

-30.0%

Conversion, latest week

3.6%

Market size, estimated

$94Ka year

Peak month

January2.1× the quietest month

Top search term

kreyol essence30K searches a year

Listings sell for $23.26 on average, from $9.79 to $40.20. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $23.26 that is $6K to $12K a year per listing.

Average price

$23.26inside the $15 to $100 sweet spot

Price range

$9.79–$40.20

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$6K–$12K

Returns

0.8%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #1,051 within Hair Loss Products. It carries 3,213 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

93%

Out of stock, average day

3.7%

Average rank

#1,051in Hair Loss Products

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

3,213per listing

Listings tracked

28

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

60 months