Hair Waver

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +32.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.1M a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

+32.5%

Conversion, latest week

3.3%

Market size, estimated

$2.1Ma year

Peak month

December1.6× the quietest month

Top search term

hair waver671K searches a year

Listings sell for $33.99 on average, from $18.54 to $69.25. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $33.99 that is $102K to $136K a year per listing.

Average price

$33.99inside the $15 to $100 sweet spot

Price range

$18.54–$69.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

3,000–4,000

Revenue per listing a year

$102K–$136K

Returns

6.6%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #5 within Irons. It carries 13,288 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#5in Irons

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

13,288per listing

Listings tracked

15

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

43 months