Hair Twister

Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -32.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months

94K

Growth, 90 days vs prior 90

-32.2%

Conversion, latest week

3.4%

Market size, estimated

$36Ka year

Peak month

August2.4× the quietest month

Top search term

hair twister50K searches a year

Listings sell for $11.22 on average, from $3.69 to $31.33. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $11.22 that is $1K to $3K a year per listing.

Average price

$11.22under the $15 to $100 sweet spot

Price range

$3.69–$31.33

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.9%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #215 within Hair Rollers. It carries 3,151 reviews at 3.95 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

94%

Out of stock, average day

0.0%

Average rank

#215in Hair Rollers

Average rating

3.95 starsAmazon United States average 4.42 stars

Average reviews

3,151per listing

Listings tracked

17

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

38 months