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52

hair ties bulk

Worth a look

Shows low returns (0.4%), but a deep review moat (4,804 avg reviews) keeps it on the watch list.

Market size 28Growth 36Conversion 77Competition 60Returns 98Price range 63Avg price 33Brand share 77Review moat 25Quality gap 27

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Conversion

Great7.4%

search→purchase rate — share of searches ending in a sale

Brand share

Great58%

top-5 brand share — no brand owns this niche

Price range

Good$3.33–$34.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+8.9%

90-day search growth — must beat 0% to launch

Avg price

Okay$9.91

avg listing price — sweet spot $15–$100

Market size

Okay$119K

$119K/yr · 163K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,804.32

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, hair ties bulk is a $119K/yr Amazon United States market (163K searches/yr). The top 5 brands hold 58% of demand. Verdict: Worth a look — 52/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

hair ties bulk market data

Units sold / yr
15K–20K
avg 500–750/product
Revenue / yr
$149K–$198K
units × avg price
Conversion rate
7.4%
Avg BSR
#404
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
2.9%
Avg brand age
40 months
Avg seller age
163 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

23 rising

Sellers

32

Top-5 brand share

58%

Top 20: 98%

Top-5 click share

49%

Top 20: 87%

Open market

33%

  • GOSICUKA13%
  • ADRIONE12%
  • IKOCO12%
  • MISSJOJIAY12%
  • anezus10%
  • Canlierr9%

Demand & seasonality

Weekly Amazon search volume, last 92 weeks — +8.9% search growth over the last 90 days.
4K3KPrime Day '25Spike '25Holiday '25NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4×

Top hair ties bulk search terms

  • hair ties bulk87K/yr
  • bulk hair ties58K/yr
  • hairties bulk7K/yr
  • hair tie bulk6K/yr
  • hair ties in bulk5K/yr
All search terms

Top hair ties bulk products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$4K6%$7K9%$11K12%$14K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about hair ties bulk

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Good quality, as described and arrived quickly”

Value For Money14%

“Great savings”

Color13%

“Variety of colors”

Stretchability/Expandability/Elasticity10%

“Very elastic”

Durability6%

“The material feels durable”

Suitability Straight Hair6%

“Excellent for the hair”

Hair Styling6%

“Perfect hairTies”

Advertised Vs Actual Product5%

“Exactly as pictured”

Soft Feel4%

“So soft”

Size-Overall2%

“They fit on my hair nicely”

What buyers complain about

Stretchability/Expandability/Elasticity17%

“A little too stretchy”

Size-Overall11%

“they are tight”

Quality-Overall10%

“Cheap quality”

Durability8%

“Breaks easily”

Thickness5%

“They are not thick hair either”

Hair Related4%

“Doesnt pull your hair”

Suitability Short Hair4%

“Slip out almost instantly if you have short hair”

Material Quality3%

“Bad material”

Strength3%

“Not very strong”

Smell3%

“Smells like cigarette smoke”

Top return reasons

Size-Overall29%
Suitability Long Hair11%
Advertised Vs Actual Product8%
Material Quality8%
Quality-Overall8%
Stretchability/Expandability/Elasticity6%
Suitability Straight Hair4%
Color3%
Suitability Short Hair3%
Thin3%

Common questions

Is hair ties bulk profitable to sell on Amazon United States?
The niche generates $119K/yr across 34 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +8.9%. Flapen's verdict: Worth a look (52/100).
How competitive is the hair ties bulk niche?
23 brands and 32 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 58% of demand.
What do buyers complain about in hair ties bulk?
Top complaints mined from reviews: Stretchability/Expandability/Elasticity, Size-Overall, Quality-Overall. The return rate is 0.4%.
When does demand for hair ties bulk peak?
Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the hair ties bulk niche?
Listings span $3.33–$34.61; the average listing price is $9.91 (sweet spot $15–$100). The average incumbent carries 4,804 reviews — the moat a new listing must climb.