Hair Tie Holder

Shoppers searched for this 351K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.

Searches, last 12 months

351K

Growth, 90 days vs prior 90

-13.3%

Conversion, latest week

2.7%

Market size, estimated

$93Ka year

Peak month

August1.6× the quietest month

Top search term

hair tie holder112K searches a year

Listings sell for $9.95 on average, from $3.43 to $18.54. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $9.95 that is $2K to $5K a year per listing.

Average price

$9.95under the $15 to $100 sweet spot

Price range

$3.43–$18.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$2K–$5K

Returns

0.6%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #1,228 within Elastics & Ties. It carries 2,781 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

6.3%

Average rank

#1,228in Elastics & Ties

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

2,781per listing

Listings tracked

43

9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

1Amazon's first-year sales bar

Average brand age

33 months