Hair Thickening Products for Women

Shoppers searched for this 3.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7.3M a year.

Searches, last 12 months

3.8M

Growth, 90 days vs prior 90

-1.6%

Conversion, latest week

5.4%

Market size, estimated

$7.3Ma year

Peak month

January2.1× the quietest month

Top search term

routine shampoo and conditioner for women hair loss785K searches a year

Listings sell for $35.37 on average, from $14.10 to $47.53. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 10,000 to 12,500 of them. At $35.37 that is $354K to $442K a year per listing.

Average price

$35.37inside the $15 to $100 sweet spot

Price range

$14.10–$47.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

200K–250K

Units per listing a year

10,000–12,500

Revenue per listing a year

$354K–$442K

Returns

0.9%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #84 within Hair Loss Products. It carries 14,926 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

4.4%

Average rank

#84in Hair Loss Products

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

14,926per listing

Listings tracked

21

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

53 months