Is Hair Texture Cream profitable to sell on Amazon United States?

Flapen scores Hair Texture Cream 50 out of 100 on Amazon United States, a Maybe. Shoppers spend $184K a year across 16 tracked products. 2 of the 2 products launched in the last year cleared the first-year sales bar. Search demand grew -1.2% in the last 90 days.

How competitive is the Hair Texture Cream niche on Amazon United States?

14 brands and 62 sellers compete in Hair Texture Cream on Amazon United States. The top 5 Hair Texture Cream products take 70% of clicks, and the top 5 brands take 74%.

What do buyers complain about in Hair Texture Cream?

Hair Texture Cream buyers on Amazon United States complain most about Smell, Hair Related, and Adhesion/Stickiness. An estimated 0.7% of orders come back.

When does demand for Hair Texture Cream peak?

Search demand for Hair Texture Cream on Amazon United States peaks in Aug, and the busiest month runs 1.9× the quietest.

What does it cost to enter the Hair Texture Cream niche?

Hair Texture Cream sells for $14.78 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $5.72 to $23.88. The average product has 4,066 reviews, the count a new listing must catch up to.

Hair Texture Cream

Maybe

An estimated 0.7% of orders come back. But demand is soft, at -1.2% this quarter, so Hair Texture Cream is a Maybe.

Flapen Score: 50
50 / 100Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 48
Market size: $184K/yr102K searches / yr
90-day growth: -1.2%search demand this quarter
Competition: 70%top-5 click share · 14 brands · 62 sellers

Flapen Score

Hair Texture Cream against its category

The dotted line is the Beauty & Personal Care average. Past it, Hair Texture Cream is stronger. Inside it, weaker.

50Maybe

This niche Category average

See the method

Market

The Hair Texture Cream market on Amazon at a glance

Shoppers on Amazon United States searched for Hair Texture Cream 102K times last year and spent an estimated $184K. The top 5 brands take 74% of clicks. Demand peaks in Aug. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 12.2% of those searches ended in a purchase.

Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $184K a year.

Searches, last 12 months: 102K
Growth, 90 days vs prior 90: -1.2%
Conversion, latest week: 12.2%
Market size, estimated: $184Ka year
Peak month: August1.9× the quietest month
Top search term: hair texture cream21K searches a year

02 · Price

A sale here is worth $14.78.

Listings sell for $14.78 on average, from $5.72 to $23.88. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $14.78 that is $7K to $11K a year per listing.

Average price: $14.78under the $15 to $100 sweet spot
Price range: $5.72–$23.88
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 13K–15K
Units per listing a year: 500–750
Revenue per listing a year: $7K–$11K
Returns: 0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #101 within Creams & Lotions. It carries 4,066 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings: 81%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #101in Creams & Lotions
Average rating: 4.45 starsAmazon United States average 4.42 stars
Average reviews: 4,066per listing
Listings tracked: 16

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 102 months on average, so the names here are established.

Launched, last 12 months: 2
Successful launches: 2Amazon's first-year sales bar
Average brand age: 102 months

Products

Top Hair Texture Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

22%

Brand 132%
Brand 223%
Brand 37%
Brand 47%
Brand 56%
Brand 64%

Demand

Hair Texture Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Aug · busiest ÷ quietest = 1.9×

Search terms

Top Hair Texture Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

hair texture cream21K/yr +24.4%3.8% conv.
texture cream16K/yr -3.9%3.5% conv.
texture cream for hair women9K/yr -10.1%3.8% conv.
mitch reformer8K/yr -6.9%21.3% conv.
mitch reformer strong hold matte finish3K/yr +139.8%28.9% conv.
texturizing cream9K/yr -37.6%2.9% conv.
texture cream for men5K/yr -11.9%5.7% conv.
jack black hair cream4K/yr -3.9%28.0% conv.
mens hair texture cream3K/yr -6.3%3.9% conv.
hair sculpting cream4K/yr -22.6%3.8% conv.

Reviews and returns

What reviews say buyers love and hate about Hair Texture Cream

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Smell”

10%of negative reviews mention “Smell”

0.7%of orders come back

“Smells awful”

A buyer, on “Smell”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

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FAQ

Common Hair Texture Cream questions

Answered from the same tracked data.

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