Hair Straightener Cream
MaybeAn estimated 0.8% of orders come back. But the average product has 7,809 reviews to catch up to, so Hair Straightener Cream is a Maybe.
- Flapen Score
- 64 / 100Top 3% of 10,978 Beauty & Personal Care niches · +16 vs the category median of 4864
- Market size
- $205K/yr285K searches / yr
- 90-day growth
- +14.2%search demand this quarter
- Competition
- 37%top-5 click share · 35 brands · 129 sellers
Flapen Score
Hair Straightener Cream against its category
The dotted line is the Beauty & Personal Care average. Past it, Hair Straightener Cream is stronger. Inside it, weaker.
Market
The Hair Straightener Cream market on Amazon at a glance
Shoppers on Amazon United States searched for Hair Straightener Cream 285K times last year and spent an estimated $205K. The top 5 brands take 47% of clicks. Demand peaks in Jul–Aug. Flapen scores it 64 out of 100, a Maybe.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 285K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $205K a year.
- Searches, last 12 months
- 285K
- Growth, 90 days vs prior 90
- +14.2%
- Conversion, latest week
- 3.5%
- Market size, estimated
- $205Ka year
- Peak month
- August5.5× the quietest month
- Top search term
- hair straightener cream129K searches a year
02 · Price
A sale here is worth $20.53.
Listings sell for $20.53 on average, from $6.42 to $61.30. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $20.53 that is $5K to $10K a year per listing.
- Average price
- $20.53inside the $15 to $100 sweet spot
- Price range
- $6.42–$61.30
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $5K–$10K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #143 within Hair Perms, Relaxers & Texturizers. It carries 7,809 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 95%
- Out of stock, average day
- 4.7%
- Average rank
- #143in Hair Perms, Relaxers & Texturizers
- Average rating
- 4.33 starsAmazon United States average 4.42 stars
- Average reviews
- 7,809per listing
- Listings tracked
- 42
04 · Newcomers
6 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.
- Launched, last 12 months
- 10
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 77 months
Products
Top Hair Straightener Cream products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 37% of clicks. An open shelf where new products get seen.
Brands
35 rising
Sellers
129
Top-5 brand share
47%
Top 20: 84%
Top-5 click share
37%
Top 20: 75%
Open market
48%
- Brand 116%
- Brand 210%
- Brand 39%
- Brand 47%
- Brand 56%
- Brand 65%
Demand
Hair Straightener Cream search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug · busiest ÷ quietest = 5.5×
Search terms
Top Hair Straightener Cream search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hair straightener cream129K/yr
- crema alisadora de cabello44K/yr
- hair straightening cream29K/yr
- straightening cream16K/yr
- crema para alisar el cabello14K/yr
- crema alisadora9K/yr
- john frieda straight fixation3K/yr
- frizz ease straight fixation styling creme2K/yr
- frizz ease straight fixation3K/yr
- brazilian blowout daily smoothing serum5K/yr
Reviews and returns
What reviews say buyers love and hate about Hair Straightener Cream
We read the reviews and the return reasons for every product selling here.
“Awful smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hair Straightener Cream questions
Answered from the same tracked data.