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Hair Straightener Comb

Fail

The top 5 products take 88% of clicks, so Hair Straightener Comb is a Fail.

Flapen Score
39
39 / 100
Ranks 8,990 of 10,978 Beauty & Personal Care niches · −9 vs the category median of 48
Market size
$452K/yr403K searches / yr
90-day growth
-5.6%search demand this quarter
Competition
88%top-5 click share · 7 brands · 15 sellers

Flapen Score

Hair Straightener Comb against its category

The dotted line is the Beauty & Personal Care average. Past it, Hair Straightener Comb is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hair Straightener Comb market on Amazon at a glance

Shoppers on Amazon United States searched for Hair Straightener Comb 403K times last year and spent an estimated $452K. The top 5 brands take 95% of clicks. Demand peaks in Jan–Aug–Sep. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 403K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $452K a year.

Searches, last 12 months
403K
Growth, 90 days vs prior 90
-5.6%
Conversion, latest week
3.6%
Market size, estimated
$452Ka year
Peak month
September16.2× the quietest month
Top search term
tymo flipro82K searches a year

02 · Price

A sale here is worth $31.19.

Listings sell for $31.19 on average, from $5.01 to $59.28. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At $31.19 that is $31K to $39K a year per listing.

Average price
$31.19inside the $15 to $100 sweet spot
Price range
$5.01–$59.28
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
1,000–1,250
Revenue per listing a year
$31K–$39K
Returns
5.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #91 within Hair Combs. It carries 12,866 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#91in Hair Combs
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
12,866per listing
Listings tracked
10

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
31 months

Products

Top Hair Straightener Comb products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

15

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

2%

  • Brand 175%
  • Brand 211%
  • Brand 33%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (1 brand, 2%)

Demand

Hair Straightener Comb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Aug, Sep · busiest ÷ quietest = 16.2×

Search terms

Top Hair Straightener Comb search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tymo flipro82K/yr
  • flat iron comb75K/yr
  • hair straightener comb82K/yr
  • tymo flip pro17K/yr
  • flat iron with comb15K/yr
  • hair straightening comb21K/yr
  • comb straightener14K/yr
  • tymo flipro 2-in-1 comb and straightener tiktok5K/yr
  • peine alisador de cabello17K/yr
  • tymo flipro 3 in 18K/yr

Reviews and returns

What reviews say buyers love and hate about Hair Straightener Comb

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Suitability Straight Hair”
12%of negative reviews mention “Heating”
5.3%of orders come back
“Gets hot”
A buyer, on “Heating”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Hair Straightener Comb questions

Answered from the same tracked data.