Hair Rollers

Shoppers searched for this 7.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.4M a year.

Searches, last 12 months

7.1M

Growth, 90 days vs prior 90

-16.3%

Conversion, latest week

5.1%

Market size, estimated

$4.4Ma year

Peak month

December1.4× the quietest month

Top search term

hair rollers2.2M searches a year

Listings sell for $12.31 on average, from $5.88 to $37.02. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 12,500 to 15,000 of them. At $12.31 that is $154K to $185K a year per listing.

Average price

$12.31under the $15 to $100 sweet spot

Price range

$5.88–$37.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

300K–400K

Units per listing a year

12,500–15,000

Revenue per listing a year

$154K–$185K

Returns

4.2%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #29 within Hair Rollers. It carries 6,570 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#29in Hair Rollers

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

6,570per listing

Listings tracked

20

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

44 months