Hair Refresher Spray

Shoppers searched for this 348K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $550K a year.

Searches, last 12 months

348K

Growth, 90 days vs prior 90

+8.5%

Conversion, latest week

7.6%

Market size, estimated

$550Ka year

Peak month

September7.2× the quietest month

Top search term

bask and lather hydrating mist53K searches a year

Listings sell for $20.73 on average, from $5.68 to $62.94. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At $20.73 that is $16K to $21K a year per listing.

Average price

$20.73inside the $15 to $100 sweet spot

Price range

$5.68–$62.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

750–1,000

Revenue per listing a year

$16K–$21K

Returns

0.6%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #243 within Conditioners. It carries 6,804 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

2.8%

Average rank

#243in Conditioners

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

6,804per listing

Listings tracked

29

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

75 months