Skip to content

Hair Powder for Thinning Hair

Maybe

Products sell for $16.94 on average, inside the sweet spot. But the average product has 21,163 reviews to catch up to, so Hair Powder for Thinning Hair is a Maybe.

Flapen Score
50
50 / 100
Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 48
Market size
$93K/yr138K searches / yr
90-day growth
+20.7%search demand this quarter
Competition
53%top-5 click share · 10 brands · 25 sellers

Flapen Score

Hair Powder for Thinning Hair against its category

The dotted line is the Beauty & Personal Care average. Past it, Hair Powder for Thinning Hair is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hair Powder for Thinning Hair market on Amazon at a glance

Shoppers on Amazon United States searched for Hair Powder for Thinning Hair 138K times last year and spent an estimated $93K. The top 5 brands take 86% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +20.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.

Searches, last 12 months
138K
Growth, 90 days vs prior 90
+20.7%
Conversion, latest week
4.0%
Market size, estimated
$93Ka year
Top search term
hair powder for thinning hair41K searches a year

02 · Price

A sale here is worth $16.94.

Listings sell for $16.94 on average, from $7.69 to $27.49. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $16.94 that is $2K to $4K a year per listing.

Average price
$16.94inside the $15 to $100 sweet spot
Price range
$7.69–$27.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #8 within Hair Coloring Products. It carries 21,163 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#8in Hair Coloring Products
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
21,163per listing
Listings tracked
22

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
51 months

Products

Top Hair Powder for Thinning Hair products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

25

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

53%

Top 20: 97%

Open market

10%

  • Brand 150%
  • Brand 212%
  • Brand 39%
  • Brand 48%
  • Brand 57%
  • Brand 64%
  • Open — no brand owns it (4 brands, 10%)

Demand

Hair Powder for Thinning Hair search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5× · 11 of 12 months tracked

Search terms

Top Hair Powder for Thinning Hair search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hair powder for thinning hair41K/yr
  • hair line powder for women19K/yr
  • hair filler powder15K/yr
  • scalp powder to hide thinning hair12K/yr
  • hair cover up powder15K/yr
  • hair shadow7K/yr
  • scalp powder4K/yr
  • dark brown hair powder5K/yr
  • hair shadow powder4K/yr
  • scalp powder for thinning hair women2K/yr

Reviews and returns

What reviews say buyers love and hate about Hair Powder for Thinning Hair

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Coverage”
19%of negative reviews mention “Color”
1.8%of orders come back
“Color was off”
A buyer, on “Color”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Hair Powder for Thinning Hair questions

Answered from the same tracked data.