Hair Oil Massager

Shoppers searched for this 249K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -17.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $163K a year.

Searches, last 12 months

249K

Growth, 90 days vs prior 90

-17.5%

Conversion, latest week

3.3%

Market size, estimated

$163Ka year

Peak month

January3.8× the quietest month

Top search term

hair stimulator for growth46K searches a year

Listings sell for $20.22 on average, from $6.02 to $70.45. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $20.22 that is $10K to $15K a year per listing.

Average price

$20.22inside the $15 to $100 sweet spot

Price range

$6.02–$70.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$10K–$15K

Returns

0.8%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #746 within Hair Treatment Oils. It carries 15,164 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#746in Hair Treatment Oils

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

15,164per listing

Listings tracked

28

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

3Amazon's first-year sales bar

Average brand age

40 months