Hair Jewelry

Shoppers searched for this 3.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +52.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $889K a year.

Searches, last 12 months

3.1M

Growth, 90 days vs prior 90

+52.3%

Conversion, latest week

3.3%

Market size, estimated

$889Ka year

Peak month

July2.3× the quietest month

Top search term

hair jewelry515K searches a year

Listings sell for $8.54 on average, from $4.17 to $18.93. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,500 to 2,000 of them. At $8.54 that is $13K to $17K a year per listing.

Average price

$8.54under the $15 to $100 sweet spot

Price range

$4.17–$18.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

1,500–2,000

Revenue per listing a year

$13K–$17K

Returns

2.5%of orders · Amazon United States median 2.1%

99% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #529 within Clips & Barrettes. It carries 1,586 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

99%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#529in Clips & Barrettes

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

1,586per listing

Listings tracked

70

16 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

16

Successful launches

6Amazon's first-year sales bar

Average brand age

35 months