Hair Identifier Spray
FailThe top 5 products take 77% of clicks, so Hair Identifier Spray is a Fail.
- Flapen Score
- 48 / 100Ranks 5,071 of 10,978 Beauty & Personal Care niches · on the category median48
- Market size
- $114K/yr133K searches / yr
- 90-day growth
- -2.6%search demand this quarter
- Competition
- 77%top-5 click share · 13 brands · 14 sellers
Flapen Score
Hair Identifier Spray against its category
The dotted line is the Beauty & Personal Care average. Past it, Hair Identifier Spray is stronger. Inside it, weaker.
Market
The Hair Identifier Spray market on Amazon at a glance
Shoppers on Amazon United States searched for Hair Identifier Spray 133K times last year and spent an estimated $114K. The top 5 brands take 83% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 6.9% of those searches ended in a purchase.
Shoppers searched for this 133K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.
- Searches, last 12 months
- 133K
- Growth, 90 days vs prior 90
- -2.6%
- Conversion, latest week
- 6.9%
- Market size, estimated
- $114Ka year
- Peak month
- July2.9× the quietest month
- Top search term
- hair identifier spray111K searches a year
02 · Price
A sale here is worth $12.47.
Listings sell for $12.47 on average, from $8.45 to $21.74. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $12.47 that is $6K to $9K a year per listing.
- Average price
- $12.47under the $15 to $100 sweet spot
- Price range
- $8.45–$21.74
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $6K–$9K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #151 within Women's. It carries 658 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 100%
- Out of stock, average day
- 1.9%
- Average rank
- #151in Women's
- Average rating
- 4.28 starsAmazon United States average 4.42 stars
- Average reviews
- 658per listing
- Listings tracked
- 16
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Hair Identifier Spray products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.
Brands
13 rising
Sellers
14
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
17%
- Brand 132%
- Brand 224%
- Brand 310%
- Brand 46%
- Brand 56%
- Brand 66%
- Open — no brand owns it (7 brands, 17%)
Demand
Hair Identifier Spray search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Sep · busiest ÷ quietest = 2.9×
Search terms
Top Hair Identifier Spray search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hair identifier spray111K/yr
- face hair identifier spray15K/yr
- hair identifier7K/yr
- hair identifier set61/yr
Reviews and returns
What reviews say buyers love and hate about Hair Identifier Spray
We read the reviews and the return reasons for every product selling here.
“Bad smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hair Identifier Spray questions
Answered from the same tracked data.









