hair growth supplement men
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible$39.48avg listing price — sweet spot $15–$100
Price range
Great$8.02–$85.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great57%top-5 brand share — no brand owns this niche
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Market size
Okay$168K$168K/yr · 101K searches
Growth
Bad-6.7%90-day search growth — must beat 0% to launch
Review moat
Bad12,187.42avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, hair growth supplement men is a $168K/yr Amazon United States market (101K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in May–Aug–Oct. Verdict: Worth a look — 59/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
hair growth supplement men market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $118K–$158K
- units × avg price
- Conversion rate
- 4.2%
- Avg BSR
- #118
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 61 months
- Avg seller age
- 153 days
Competition & brand share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.Brands
21 rising
Sellers
93
Top-5 brand share
57%
Top 20: 99%
Top-5 click share
45%
Top 20: 86%
Open market
38%
- NUTRAHARMONY20%
- Nutrafol15%
- Advanced Trichology9%
- Force Factor7%
- Viviscal5%
- NutraPro5%
Demand & seasonality
Weekly Amazon search volume, last 88 weeks — -6.7% search growth over the last 90 days.Peak months: May, Aug, Oct · busiest ÷ quietest = 2.4×
Top hair growth supplement men search terms
- hair growth supplements for men21K/yr
- mens hair growth supplements19K/yr
- hair growth pastillas5K/yr
- forcapil8K/yr
- hair supplements for men7K/yr
- men hair growth supplement5K/yr
- mens hair supplement5K/yr
- glp 1 hair loss supplement4K/yr
- generic nutrafol for women3K/yr
- generic nutrafol5K/yr
Top hair growth supplement men products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Biotin | Collagen | Hyaluronic Acid | Keratin - Hair Growth & Strength Support Vitamins - Skin & Nails Supplement - Clinically Tested for Men & Women - 25000mcg Vitamins B1 B2 B3 B6 & B7 - 60 Caps
NUTRAHARMONY$26.454.5★18,533 rev
Nutrafol Mens Hair Growth Supplements Clinically Tested for Visibly Thicker Hair and Scalp Coverage Dermatologist Recommended - 1 Month Supply
Nutrafol$85.473.9★5,803 rev
FoliGROWTH Hair Growth Supplement for Women & Men | for Thicker Fuller Hair | Supports Thinning Hair Backed by 20 Years of Experience in Hair Loss Treatment Clinics
Advanced Trichology$41.354.3★13,954 rev
Natures Bounty Biotin Hair Skin and Nails Vitamins Supports Healthy Hair Skin and Nails 10 000 mcg 120 Softgels (Pack of 1)
Nature's Bounty$8.024.7★121,611 rev
Sports Research Biotin 10 000mcg with Organic Coconut Oil - Biotin (Vitamin B7) for Healthy Skin and Hair Support* - for Women and Men - Vegan Non-GMO Gluten & Soy-Free - 120 Veggie Softgels
Sports Research$18.474.6★41,874 rev
Newest
by launch date
Lunakai USA Made Hair Growth Supplement for Women - Advanced 20 Nutrient with Marine Collagen Saw Palmetto Biotin & Keratin - Daily Hair Vitamins for Thicker Strands - 90 Capsules
Lunakai$30.94294 rev
Nutrafol Men 50+ Hair Growth Supplements Clinically Tested for Visibly Thicker Hair and Scalp Coverage #1 Dermatologist-Recommended Hair Growth Supplement Brand - 1 Month Supply
Nutrafol$85.2674 rev
vitafusion GLP-1 Support Multivitamin Vitamin and Mineral Blend 15 Essential Nutrients Citrus Berry Flavor 90 Count 45 Day Supply
Vitafusion$8.741,211 rev
Nature Made Hair Growth Softgels Clinically Studied Lustriva + Biotin Vitamin C & A Hair Growth Vitamins - Support Healthy Hair as You Age 30 Softgels 30 Day Supply
Nature Made$23.96843 rev
Formulation Factory Crown of Glory 10-in-1 Hair Growth Products - DHT Blocker for Men & Women with Pumpkin Seed Oil - Hair Vitamins for Faster Growth & Thickness - 120 Capsules 2 Month Supply
Formulation Factory$64.20467 rev
Trending
90-day click momentum
Biotin | Collagen | Hyaluronic Acid | Keratin - Support Normal Hair Growth Cycle Skin & Nails - Clinically Tested - 25000mcg Vitamins B1 B2 B3 B6 & B7 - for Women & Men - 120 Capsules
NUTRAHARMONY$49.274.5★
Nutrafol Men 50+ Hair Growth Supplements Clinically Tested for Visibly Thicker Hair and Scalp Coverage #1 Dermatologist-Recommended Hair Growth Supplement Brand - 1 Month Supply
Nutrafol$85.264.2★
Lunakai USA Made Hair Growth Supplement for Women - Advanced 20 Nutrient with Marine Collagen Saw Palmetto Biotin & Keratin - Daily Hair Vitamins for Thicker Strands - 90 Capsules
Lunakai$30.944.5★
Biotin Gummies with Collagen - Hair Growth Support Skin & Nail Strength - for Women & Men - Biotin 10000mcg | Keratin | Hyaluronic Acid | B-Complex | Nettle - Sugar-Free Mixed Berry 60 Gummies
NUTRAHARMONY$17.544.5★
Force Factor Hair Growth Accelerator Multivitamin for Women & Men with Lustriva Biotin Horsetail & Vitamins A B12 C D & E for Thicker Hair Healthier Skin & Nails 90 Capsules
Force Factor$39.504.1★
What buyers say about hair growth supplement men
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing hair growth”
“Best taste”
“Great product for me”
“great tasting vitamin”
“Good value for the money”
“Easy Peasy”
“Works well”
“Works as stated”
“Easy to chew”
“my skin looks great”
What buyers complain about
“DIDN'T WORK FOR ME”
“Horrible after taste”
“Too costly”
“No hair growth”
“Makes hair worse”
“Bad side effects”
“Completely different color”
“Allergic”
“Funny smell”
“Vitamins were rancid”
Top return reasons
Common questions
- Is hair growth supplement men profitable to sell on Amazon United States?
- The niche generates $168K/yr across 33 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -6.7%. Flapen's verdict: Worth a look (59/100).
- How competitive is the hair growth supplement men niche?
- 21 brands and 93 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 57% of demand.
- What do buyers complain about in hair growth supplement men?
- Top complaints mined from reviews: Functionality-Overall, Taste-Overall, Value For Money. The return rate is 0.3%.
- When does demand for hair growth supplement men peak?
- Demand peaks in May–Aug–Oct; the busiest month runs 2.4× the quietest.
- What does it cost to enter the hair growth supplement men niche?
- Listings span $8.02–$85.65; the average listing price is $39.48 (sweet spot $15–$100). The average incumbent carries 12,187 reviews — the moat a new listing must climb.