Hair Growth Oil

Shoppers searched for this 6.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.8M a year.

Searches, last 12 months

6.2M

Growth, 90 days vs prior 90

-12.6%

Conversion, latest week

3.6%

Market size, estimated

$5.8Ma year

Peak month

January2.6× the quietest month

Top search term

hair growth serum1.6M searches a year

Listings sell for $26.05 on average, from $7.94 to $85.47. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 4,000 to 5,000 of them. At $26.05 that is $104K to $130K a year per listing.

Average price

$26.05inside the $15 to $100 sweet spot

Price range

$7.94–$85.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

200K–250K

Units per listing a year

4,000–5,000

Revenue per listing a year

$104K–$130K

Returns

0.6%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #31 within Hair Loss Products. It carries 13,963 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

1.3%

Average rank

#31in Hair Loss Products

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

13,963per listing

Listings tracked

47

9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

9Amazon's first-year sales bar

Average brand age

50 months