Hair Gloss Treatment Brunette

Shoppers searched for this 721K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $367K a year.

Searches, last 12 months

721K

Growth, 90 days vs prior 90

-12.4%

Conversion, latest week

2.7%

Market size, estimated

$367Ka year

Peak month

May2.2× the quietest month

Top search term

glaze hair gloss255K searches a year

Listings sell for $18.64 on average, from $7.00 to $36.06. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $18.64 that is $9K to $14K a year per listing.

Average price

$18.64inside the $15 to $100 sweet spot

Price range

$7.00–$36.06

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$9K–$14K

Returns

1.5%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #30 within Hair Coloring Products. It carries 6,743 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

5.5%

Average rank

#30in Hair Coloring Products

Average rating

4.02 starsAmazon United States average 4.42 stars

Average reviews

6,743per listing

Listings tracked

32

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

73 months