Hair Feathers
MaybeProducts sell for $24.15 on average, inside the sweet spot. But buyers convert on only 2.0% of searches, so Hair Feathers is a Maybe.
- Flapen Score
- 63 / 100Top 4% of 10,978 Beauty & Personal Care niches · +15 vs the category median of 4863
- Market size
- $521K/yr1.1M searches / yr
- 90-day growth
- +102.4%search demand this quarter
- Competition
- 56%top-5 click share · 11 brands · 12 sellers
Flapen Score
Hair Feathers against its category
The dotted line is the Beauty & Personal Care average. Past it, Hair Feathers is stronger. Inside it, weaker.
Market
The Hair Feathers market on Amazon at a glance
Shoppers on Amazon United States searched for Hair Feathers 1.1M times last year and spent an estimated $521K. The top 5 brands take 88% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +102.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $521K a year.
- Searches, last 12 months
- 1.1M
- Growth, 90 days vs prior 90
- +102.4%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $521Ka year
- Peak month
- June3.3× the quietest month
- Top search term
- hair feathers540K searches a year
02 · Price
A sale here is worth $24.15.
Listings sell for $24.15 on average, from $5.01 to $35.66. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $24.15 that is $12K to $18K a year per listing.
- Average price
- $24.15inside the $15 to $100 sweet spot
- Price range
- $5.01–$35.66
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $12K–$18K
- Returns
- 1.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #376 within Feather Extensions. It carries 841 reviews at 4.15 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #376in Feather Extensions
- Average rating
- 4.15 starsAmazon United States average 4.42 stars
- Average reviews
- 841per listing
- Listings tracked
- 24
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Hair Feathers products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
12
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
56%
Top 20: 96%
Open market
9%
- Brand 145%
- Brand 230%
- Brand 36%
- Brand 44%
- Brand 53%
- Brand 63%
- Open — no brand owns it (5 brands, 9%)
Demand
Hair Feathers search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 3.3×
Search terms
Top Hair Feathers search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hair feathers540K/yr
- feather hair extensions106K/yr
- hair feathers extensions kit99K/yr
- feathers for hair110K/yr
- hair feather44K/yr
- hair feather kit31K/yr
- feather extension for hair27K/yr
- feather for hair20K/yr
- hair feathers kit13K/yr
- hair feathers extensions16K/yr
Reviews and returns
What reviews say buyers love and hate about Hair Feathers
We read the reviews and the return reasons for every product selling here.
“Not as shown”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hair Feathers questions
Answered from the same tracked data.