Hair Dye Spray

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +6.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months

151K

Growth, 90 days vs prior 90

+6.5%

Conversion, latest week

3.6%

Market size, estimated

$69Ka year

Peak month

October3.9× the quietest month

Top search term

hair dye spray38K searches a year

Listings sell for $12.58 on average, from $6.62 to $54.77. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $12.58 that is $0 to $1K a year per listing.

Average price

$12.58under the $15 to $100 sweet spot

Price range

$6.62–$54.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

0.9%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #178 within Hair Coloring Products. It carries 14,819 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

95%

Out of stock, average day

8.2%

Average rank

#178in Hair Coloring Products

Average rating

4.22 starsAmazon United States average 4.42 stars

Average reviews

14,819per listing

Listings tracked

64

10 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

3Amazon's first-year sales bar

Average brand age

50 months