hair dye cape
Skip itA concentrated shelf (top 5 take 81% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.4%return rate — above 5% kills the launch gate
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Price range
Good$3.94–$30.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,731.17avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Avg price
Okay$9.07avg listing price — sweet spot $15–$100
Growth
Bad-3.4%90-day search growth — must beat 0% to launch
Market size
Bad$77K$77K/yr · 101K searches
Competition
Bad81%top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, hair dye cape is a $77K/yr Amazon United States market (101K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 38/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
hair dye cape market data
- Units sold / yr
- 8K–10K
- avg 500–750/product
- Revenue / yr
- $73K–$91K
- units × avg price
- Conversion rate
- 8.4%
- Avg BSR
- #525
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 1.2%
- Avg brand age
- 50 months
- Avg seller age
- 197 days
Competition & brand share
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 falling
Sellers
12
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
10%
- AIHOPESTO40%
- YELEGAI28%
- Omvoina12%
- FRAMAR5%
- JSAZCKC3%
- Xarchy3%
- Open — no brand owns it (4 brands, 10%)
Demand & seasonality
Weekly Amazon search volume, last 71 weeks — -3.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Top hair dye cape search terms
- hair dye cape27K/yr
- hair color cape17K/yr
- makeup cape14K/yr
- hair coloring cape10K/yr
- cape for hair coloring8K/yr
- hair cape for hair dye5K/yr
- hair dye cape reusable6K/yr
- hair dying cape6K/yr
- makeup cape for women5K/yr
- hair color cape for women3K/yr
Top hair dye cape products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Waterproof Leopard Hair Cutting Cape - 64 x 56 Salon Cape with Adjustable Neckline for Professional Stylists and Home Use
AIHOPESTO$6.154.4★1,461 rev
YELEGAI Short Barber Cape Waterproof Nylon Salon Hair Cutting Cape Makeup Artist Cape Apron Shorty Smock for Clients for Hair Dye Comb-Out Styling Shampoo
YELEGAI$4.824.6★1,233 rev
Omvoina Professional Hair Cutting Cape with Adjustable Snap Closure Salon Barber Cape Waterproof Hairdressing Salon Cape - 57 x 51(Black)
Omvoina$6.014.6★2,942 rev
YELEGAI Waterproof unisex-adult Hair Dye Cape Short Comb-Out Capes for Hair Stylist Makeup Apron for Hair Color Bleach Shampoo and More
YELEGAI$4.824.4★2,834 rev
FRAMAR Color Cover Salon Cape Hair Cape with Snap Closure and Rubberized Chest For Hair Dye Hair Color Cosmetology Supplies and Hair Coloring
FRAMAR$30.194.7★1,341 rev
Newest
by launch date
YOOVR 5-IN-1 Hair Dye Kit with Hair Dye Cape and Metal Hair Clips
YOOVR$3.94101 rev
JSAZCKC Hair Cutting Cape with Adjustable Snap Closure Professional Barber Cape Haircut Salon Supplies for Men and Women - 57 x 51(Black)
JSAZCKC$4.47736 rev
Waterproof Leopard Hair Cutting Cape - 64 x 56 Salon Cape with Adjustable Neckline for Professional Stylists and Home Use
AIHOPESTO$6.151,461 rev
Omvoina Professional Hair Cutting Cape with Adjustable Snap Closure Salon Barber Cape Waterproof Hairdressing Salon Cape - 57 x 51(Black)
Omvoina$6.012,942 rev
Xarchy 19 Pcs Professional Hair Bleach Kit Hair Coloring Products with Hair Dye Brush Hair Color Bowl Hairclips Applicator Earmuffs for Hair Highlighting and Hair Coloring at Home
Xarchy$10.113,197 rev
Trending
90-day click momentumFRAMAR Color Cover Salon Cape Hair Cape with Snap Closure and Rubberized Chest For Hair Dye Hair Color Cosmetology Supplies and Hair Coloring
FRAMAR$30.194.7★
Hair Coloring Cape - Water-Resistant Salon Wear for Hair Dyeing Cutting and Styling - Lightweight Durable Hairdresser for Adults - Professional Hairdressing Apparel for Salon or Home Use
Salon Supply Co$21.014.7★
Xarchy 19 Pcs Professional Hair Bleach Kit Hair Coloring Products with Hair Dye Brush Hair Color Bowl Hairclips Applicator Earmuffs for Hair Highlighting and Hair Coloring at Home
Xarchy$10.114.8★
Betty Dain Lustre Shampoo Cape Waterproof Stain Resistant Vinyl Touch-and-close Fastener Soft Nylon Neckband Safe For All Salon Processes 36 inches wide x 54 inches long Black
Betty Dain$5.994.6★
Waterproof Leopard Hair Cutting Cape - 64 x 56 Salon Cape with Adjustable Neckline for Professional Stylists and Home Use
AIHOPESTO$6.154.4★
What buyers say about hair dye cape
What buyers praise and complain about, mined from review topics.What buyers love
“Good value for price”
“Good quality kit”
“I like the length”
“Easy to use”
“material was durable”
“Nice just like the picture”
“easy to wash”
“It is durable”
“Liked that the cape was not super heavy”
“it protects my clothes”
What buyers complain about
“Bad quality”
“Not waterproof”
“Neck is way too small”
“Cheap quality and definitely not waterproof material as its advertised”
“THIN”
“That store is crazy expensive for no reason”
“it wouldnt work”
“The brushes are somewhat thin and flimsy”
“Kinda dirty and feels used”
“Snap closures no Velcro”
Top return reasons
Common questions
- Is hair dye cape profitable to sell on Amazon United States?
- The niche generates $77K/yr across 12 tracked products. 90-day search growth is -3.4%. Flapen's verdict: Skip it (38/100).
- How competitive is the hair dye cape niche?
- 10 brands and 12 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 87% of demand.
- What do buyers complain about in hair dye cape?
- Top complaints mined from reviews: Quality-Overall, Water Resistance, Size-Overall. The return rate is 1.4%.
- When does demand for hair dye cape peak?
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- What does it cost to enter the hair dye cape niche?
- Listings span $3.94–$30.19; the average listing price is $9.07 (sweet spot $15–$100). The average incumbent carries 1,731 reviews — the moat a new listing must climb.