hair dye brush
Skip itPrices mostly outside the sweet spot ($4.01–$10.11) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great11.2%search→purchase rate — share of searches ending in a sale
Brand share
Good67%top-5 brand share — brands hold most of the demand
Market size
Good$468K$468K/yr · 729K searches
Review moat
Okay3,074avg incumbent reviews — the moat a new listing must climb
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Growth
Okay+2.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad$5.75avg listing price — sweet spot $15–$100
Price range
Bad$4.01–$10.11cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, hair dye brush is a $468K/yr Amazon United States market (729K searches/yr). The top 5 brands hold 67% of demand. Verdict: Skip it — 48/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
hair dye brush market data
- Units sold / yr
- 80K–100K
- avg 3,000–4,000/product
- Revenue / yr
- $460K–$575K
- units × avg price
- Conversion rate
- 11.2%
- Avg BSR
- #167
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 89%
- Out of stock
- 0.3%
- Avg brand age
- 45 months
- Avg seller age
- 165 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
17 rising
Sellers
29
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
27%
- MOONMINI21%
- Yexixsr20%
- ROOHUA11%
- Xarchy9%
- FRAMAR7%
- Styquenzer6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +2.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Top hair dye brush search terms
- hair dye brush301K/yr
- hair color brush161K/yr
- dye brush44K/yr
- hair coloring brush26K/yr
- brocha para tinte de cabello22K/yr
- tint brush18K/yr
- hair color brushes26K/yr
- color brush16K/yr
- hair dye brushes14K/yr
- hair dying brush13K/yr
Top hair dye brush products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MOONMINI Hair Dye Color Brush and Bowl Set Color Bowl Brushes Tool Mixing Bowl Kit Tint Comb for Hair Tint Dying Coloring Applicator (Black)
MOONMINI$5.114.6★7,042 rev
Yexixsr 5Pcs Professional Salon Hair Coloring Dyeing Kit Hair Bleach Dit Hair Coloring Products with Hair Dye Brush Hair Color Bowl Hair Clips
Yexixsr$6.094.7★15,283 rev
ROOHUA 8 Pcs Hair Coloring Kit - Professional Hair Dye Tools for Home Salon Use with Bowl Brush Comb Clips Gloves & Shower Cap - Reusable Supplies (8 Black)
ROOHUA$5.564.7★9,304 rev
FRAMAR Classic Hair Color Brush Hair Dye Brushes For Hair Stylist Hair Coloring Applicator Brush Tools Tint Brushes For Hair Color - Pink
FRAMAR$4.324.7★7,872 rev
Xarchy 19 Pcs Professional Hair Bleach Kit Hair Coloring Products with Hair Dye Brush Hair Color Bowl Hairclips Applicator Earmuffs for Hair Highlighting and Hair Coloring at Home
Xarchy$10.114.8★3,197 rev
Newest
by launch dateROOHUA 8 Pcs Hair Coloring Kit - Professional Hair Dye Tools for Home Salon Use with Bowl Brush Comb Clips Gloves & Shower Cap - Reusable Supplies (8 Black)
ROOHUA$5.569,304 rev
YOOVR 19PCS Hair Bleach Dye Kit with Hair Dye Brush and Bowl Whisk Hair Clips Protective Gear Set Ideal for Hair Bleaching Coloring Highlighting Essential Salon Supplies for Home Use (Pink)
YOOVR$6.02555 rev
19PCS Hair Dye Kit Hair Coloring Products with Hair Dye Brush Collapsible Bowl Clips Ear Muffs Disposable Gloves Scarf Shower Cap
vivinin$6.10546 rev
Hair Dye Brush 3 Pcs Hair Color Brush Color Brushes for Hairstylist HairColor Applicator Brush-Set for Salon Use Home DIY Dyeing
Styquenzer$4.1067 rev
Hair Dye Brush 3 Pcs Hair Color Brush Professional Color Brushes for HairStylist Reusable Color-Tint Applicator for Women Men Salon Use Home DIY Dyeing (Black)
Styquenzer$4.19421 rev
Trending
90-day click momentumROOHUA 8 Pcs Hair Coloring Kit - Professional Hair Dye Tools for Home Salon Use with Bowl Brush Comb Clips Gloves & Shower Cap - Reusable Supplies (8 Black)
ROOHUA$5.564.7★
Diane large tint brush 2.375 inch black D8137
Diane$4.784.6★
Fromm Color Studio 2-7/8 Firm Color Brush 2-Pack for Hair Stylist with Blunt Tips for All Over Color Highlights and Root Touch Ups for for Thick Curly and Coarse Hair
Fromm$7.794.6★
Xarchy 19 Pcs Professional Hair Bleach Kit Hair Coloring Products with Hair Dye Brush Hair Color Bowl Hairclips Applicator Earmuffs for Hair Highlighting and Hair Coloring at Home
Xarchy$10.114.8★
YOOVR 19PCS Hair Bleach Dye Kit with Hair Dye Brush and Bowl Whisk Hair Clips Protective Gear Set Ideal for Hair Bleaching Coloring Highlighting Essential Salon Supplies for Home Use (Pink)
YOOVR$6.024.7★
What buyers say about hair dye brush
What buyers praise and complain about, mined from review topics.What buyers love
“The tools are good quality”
“fair price”
“Easy to use”
“Just as described”
“Easy clean up”
“the color is super cute”
“I love that one brush comes with a comb”
“Works smoothly”
“The materials feel durable”
“Durable and compact”
What buyers complain about
“Very cheap items the quality very poor”
“Very small bowl”
“at times I felt like they might break while using them”
“False Advertisement”
“Flimsy”
“Thin”
“They are a little cheap”
“Coloring cape is so thin its unusable”
“Kinda dirty and feels used”
“Pain to clean”
Top return reasons
Common questions
- Is hair dye brush profitable to sell on Amazon United States?
- The niche generates $468K/yr across 19 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +2.3%. Flapen's verdict: Skip it (48/100).
- How competitive is the hair dye brush niche?
- 17 brands and 29 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 67% of demand.
- What do buyers complain about in hair dye brush?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Durability. The return rate is 0.9%.
- When does demand for hair dye brush peak?
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- What does it cost to enter the hair dye brush niche?
- Listings span $4.01–$10.11; the average listing price is $5.75 (sweet spot $15–$100). The average incumbent carries 3,074 reviews — the moat a new listing must climb.