Hair Dryer Set

Shoppers searched for this 340K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $859K a year.

Searches, last 12 months

340K

Growth, 90 days vs prior 90

-2.3%

Conversion, latest week

2.8%

Market size, estimated

$859Ka year

Peak month

June3.8× the quietest month

Top search term

ella bella64K searches a year

Listings sell for $89.65 on average, from $19.97 to $168.35. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $89.65 that is $45K to $67K a year per listing.

Average price

$89.65inside the $15 to $100 sweet spot

Price range

$19.97–$168.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$45K–$67K

Returns

6.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #46 within Hot-Air Brushes. It carries 2,920 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.0%

Average rank

#46in Hot-Air Brushes

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

2,920per listing

Listings tracked

18

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

30 months