Hair Cream

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.6M a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

+2.5%

Conversion, latest week

7.4%

Market size, estimated

$1.6Ma year

Peak month

August3.0× the quietest month

Top search term

styling cream222K searches a year

Listings sell for $15.17 on average, from $4.21 to $43.72. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,000 to 2,500 of them. At $15.17 that is $30K to $38K a year per listing.

Average price

$15.17inside the $15 to $100 sweet spot

Price range

$4.21–$43.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

2,000–2,500

Revenue per listing a year

$30K–$38K

Returns

0.6%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #137 within Creams & Lotions. It carries 8,060 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#137in Creams & Lotions

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

8,060per listing

Listings tracked

59

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 85 months on average, so the names here are established.

Launched, last 12 months

7

Successful launches

7Amazon's first-year sales bar

Average brand age

85 months