Hair Clips
MaybeShoppers spend an estimated $10.1M a year here. But prices span $2.64–$13.14, mostly outside the sweet spot, so Hair Clips is a Maybe.
- Flapen Score
- 63 / 100Top 4% of 10,978 Beauty & Personal Care niches · +15 vs the category median of 4863
- Market size
- $10.1M/yr32.7M searches / yr
- 90-day growth
- +5.3%search demand this quarter
- Competition
- 19%top-5 click share · 76 brands · 140 sellers
Flapen Score
Hair Clips against its category
The dotted line is the Beauty & Personal Care average. Past it, Hair Clips is stronger. Inside it, weaker.
Market
The Hair Clips market on Amazon at a glance
Shoppers on Amazon United States searched for Hair Clips 32.7M times last year and spent an estimated $10.1M. The top 5 brands take 34% of clicks. Demand peaks in Dec. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
An estimated 3.9% of those searches ended in a purchase.
Shoppers searched for this 32.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +5.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10.1M a year.
- Searches, last 12 months
- 32.7M
- Growth, 90 days vs prior 90
- +5.3%
- Conversion, latest week
- 3.9%
- Market size, estimated
- $10.1Ma year
- Peak month
- December1.6× the quietest month
- Top search term
- hair clips11.9M searches a year
02 · Price
A sale here is worth $7.87.
Listings sell for $7.87 on average, from $2.64 to $13.14. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 12,500 to 15,000 of them. At $7.87 that is $98K to $118K a year per listing.
- Average price
- $7.87under the $15 to $100 sweet spot
- Price range
- $2.64–$13.14
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1,000,000 or moreAmazon's top range
- Units per listing a year
- 12,500–15,000
- Revenue per listing a year
- $98K–$118K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #97 within Claws. It carries 5,500 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 99%
- Out of stock, average day
- 0.4%
- Average rank
- #97in Claws
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 5,500per listing
- Listings tracked
- 118
04 · Newcomers
17 of last year's 21 launches cleared the first-year sales bar.
21 products launched here in the last 12 months. 17 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 21
- Successful launches
- 17Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Hair Clips products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 19% of clicks. An open shelf where new products get seen.
Brands
76 rising
Sellers
140
Top-5 brand share
34%
Top 20: 67%
Top-5 click share
19%
Top 20: 48%
Open market
62%
- Brand 114%
- Brand 26%
- Brand 35%
- Brand 45%
- Brand 54%
- Brand 63%
Demand
Hair Clips search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.6×
Search terms
Top Hair Clips search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hair clips11.9M/yr
- claw clips4.1M/yr
- hair clips for women3.2M/yr
- hair clip1.8M/yr
- claw clip1.4M/yr
- small hair clips918K/yr
- hair barrettes867K/yr
- hair claw clips725K/yr
- claw clips for thick hair889K/yr
- hair clips for thin hair612K/yr
Reviews and returns
What reviews say buyers love and hate about Hair Clips
We read the reviews and the return reasons for every product selling here.
“Loose fitting”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hair Clips questions
Answered from the same tracked data.