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Hair Clippers for Women

Fail

Shoppers spend an estimated $80K a year here, so Hair Clippers for Women is a Fail.

Flapen Score
49
49 / 100
Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size
$80K/yr80K searches / yr
90-day growth
+10.1%search demand this quarter
Competition
61%top-5 click share · 13 brands · 35 sellers

Flapen Score

Hair Clippers for Women against its category

The dotted line is the Beauty & Personal Care average. Past it, Hair Clippers for Women is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hair Clippers for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Hair Clippers for Women 80K times last year and spent an estimated $80K. The top 5 brands take 72% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.

Searches, last 12 months
80K
Growth, 90 days vs prior 90
+10.1%
Conversion, latest week
3.8%
Market size, estimated
$80Ka year
Peak month
October1.4× the quietest month
Top search term
hair clippers for women73K searches a year

02 · Price

A sale here is worth $26.63.

Listings sell for $26.63 on average, from $11.39 to $62.99. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $26.63 that is $3K to $7K a year per listing.

Average price
$26.63inside the $15 to $100 sweet spot
Price range
$11.39–$62.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #629 within Hair Cutting Tools. It carries 11,998 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
6.3%
Average rank
#629in Hair Cutting Tools
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
11,998per listing
Listings tracked
19

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
32 months

Products

Top Hair Clippers for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

35

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

22%

  • Brand 125%
  • Brand 221%
  • Brand 311%
  • Brand 49%
  • Brand 57%
  • Brand 65%

Demand

Hair Clippers for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '24Spike '24Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Hair Clippers for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hair clippers for women73K/yr
  • womens hair clippers3K/yr
  • hair clipper for women3K/yr

Reviews and returns

What reviews say buyers love and hate about Hair Clippers for Women

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Durability”
2.1%of orders come back
“Breaks quickly”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Hair Clippers for Women questions

Answered from the same tracked data.