Hair Bun

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $266K a year.

Searches, last 12 months

1.6M

Growth, 90 days vs prior 90

+17.3%

Conversion, latest week

1.4%

Market size, estimated

$266Ka year

Peak month

October1.5× the quietest month

Top search term

hair bun365K searches a year

Listings sell for $11.38 on average, from $5.10 to $26.15. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $11.38 that is $3K to $6K a year per listing.

Average price

$11.38under the $15 to $100 sweet spot

Price range

$5.10–$26.15

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

3.6%of orders · Amazon United States median 2.1%

99% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #121 within Hairpieces. It carries 4,231 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings

99%

Prime listings

100%

Out of stock, average day

3.5%

Average rank

#121in Hairpieces

Average rating

4.08 starsAmazon United States average 4.42 stars

Average reviews

4,231per listing

Listings tracked

69

13 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

13

Successful launches

2Amazon's first-year sales bar

Average brand age

36 months