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Hair Brush Cleaner

Maybe

An estimated 0.9% of orders come back. But demand is soft, at -21.3% this quarter, so Hair Brush Cleaner is a Maybe.

Flapen Score
58
58 / 100
Top 12% of 10,978 Beauty & Personal Care niches · +10 vs the category median of 48
Market size
$677K/yr645K searches / yr
90-day growth
-21.3%search demand this quarter
Competition
51%top-5 click share · 22 brands · 54 sellers

Flapen Score

Hair Brush Cleaner against its category

The dotted line is the Beauty & Personal Care average. Past it, Hair Brush Cleaner is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hair Brush Cleaner market on Amazon at a glance

Shoppers on Amazon United States searched for Hair Brush Cleaner 645K times last year and spent an estimated $677K. The top 5 brands take 63% of clicks. Demand peaks in Jan–Feb. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 8.1% of those searches ended in a purchase.

Shoppers searched for this 645K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -21.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $677K a year.

Searches, last 12 months
645K
Growth, 90 days vs prior 90
-21.3%
Conversion, latest week
8.1%
Market size, estimated
$677Ka year
Peak month
January1.9× the quietest month
Top search term
hair brush cleaner275K searches a year

02 · Price

A sale here is worth $13.03.

Listings sell for $13.03 on average, from $4.03 to $151.46. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At $13.03 that is $20K to $26K a year per listing.

Average price
$13.03under the $15 to $100 sweet spot
Price range
$4.03–$151.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
1,500–2,000
Revenue per listing a year
$20K–$26K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

90% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #665 within Hair Brushes. It carries 1,519 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
90%
Out of stock, average day
0.0%
Average rank
#665in Hair Brushes
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
1,519per listing
Listings tracked
31

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Hair Brush Cleaner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 falling

Sellers

54

Top-5 brand share

63%

Top 20: 99%

Top-5 click share

51%

Top 20: 90%

Open market

31%

  • Brand 123%
  • Brand 214%
  • Brand 310%
  • Brand 48%
  • Brand 58%
  • Brand 66%

Demand

Hair Brush Cleaner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Black Friday '24Holiday '24Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 1.9×

Search terms

Top Hair Brush Cleaner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hair brush cleaner275K/yr
  • hairbrush cleaner tool86K/yr
  • hair brush cleaner tool77K/yr
  • brush cleaner tool51K/yr
  • hairbrush cleaner39K/yr
  • comb cleaner29K/yr
  • hair brush cleaning tool25K/yr
  • hairbrush cleaning tool12K/yr
  • brush cleaning tool10K/yr
  • comb cleaner tool6K/yr

Reviews and returns

What reviews say buyers love and hate about Hair Brush Cleaner

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Ease Of Cleaning”
15%of negative reviews mention “Functionality-Overall”
0.9%of orders come back
“Didnt work”
A buyer, on “Functionality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Hair Brush Cleaner questions

Answered from the same tracked data.