Hair Brush
MaybeShoppers spend an estimated $13.1M a year here. But the average product has 23,274 reviews to catch up to, so Hair Brush is a Maybe.
- Flapen Score
- 60 / 100Top 8% of 10,978 Beauty & Personal Care niches · +12 vs the category median of 4860
- Market size
- $13.1M/yr17.9M searches / yr
- 90-day growth
- -3.6%search demand this quarter
- Competition
- 28%top-5 click share · 28 brands · 262 sellers
Flapen Score
Hair Brush against its category
The dotted line is the Beauty & Personal Care average. Past it, Hair Brush is stronger. Inside it, weaker.
Market
The Hair Brush market on Amazon at a glance
Shoppers on Amazon United States searched for Hair Brush 17.9M times last year and spent an estimated $13.1M. The top 5 brands take 77% of clicks. Demand peaks in Dec. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 7.8% of those searches ended in a purchase.
Shoppers searched for this 17.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13.1M a year.
- Searches, last 12 months
- 17.9M
- Growth, 90 days vs prior 90
- -3.6%
- Conversion, latest week
- 7.8%
- Market size, estimated
- $13.1Ma year
- Peak month
- December1.5× the quietest month
- Top search term
- hair brush4.2M searches a year
02 · Price
A sale here is worth $9.39.
Listings sell for $9.39 on average, from $4.21 to $19.59. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 12,500 to 15,000 of them. At $9.39 that is $117K to $141K a year per listing.
- Average price
- $9.39under the $15 to $100 sweet spot
- Price range
- $4.21–$19.59
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1,000,000 or moreAmazon's top range
- Units per listing a year
- 12,500–15,000
- Revenue per listing a year
- $117K–$141K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #86 within Hair Brushes. It carries 23,274 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 0.6%
- Average rank
- #86in Hair Brushes
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 23,274per listing
- Listings tracked
- 68
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Hair Brush products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Wet Brush Detangling Brush Original Detangler Brush (Sky) - Wet & Dry Tangle-Free Hair Brush for Women & Men - No Tangle Soft & Flexible Bristles for Straight Curly & Thick Hair
- Price
- $7.78
- Rating
- 4.7/5
- Reviews
- 77,164
- Age
- 4y ago
Tangle Teezer Ultimate Detangler Brush for Wet & Dry Hair Eliminates Knots & Reduces Breakage for Straight to Wavy Hair Types Millennial Pink
- Price
- $15.65
- Rating
- 4.6/5
- Reviews
- 59,744
- Age
- 8y ago
Wet Brush Original Detangler Hair Brush Amazon Exclusive Purple - Ultra-Soft IntelliFlex Bristles - Detangling Hairbrush Glides Through Tangles For Wet Dry & Damaged Hair - Women & Men
- Price
- $7.51
- Rating
- 4.7/5
- Reviews
- 77,164
- Age
- 3y ago
Wet Brush Original Detangler Hair Brush Amazon Exclusive Aqua- Ultra-Soft IntelliFlex Bristles-Detangling Hairbrush Glides Through Tangles For All Hair Types (Wet Dry & Damaged Hair) - Women & Men
- Price
- $8.64
- Rating
- 4.7/5
- Reviews
- 77,164
- Age
- 5y ago
Wet Brush Speed Dry Hair Brush Amazon Exclusive Aqua Vented Design & Soft HeatFlex Bristles Blow Dry Safe Ergonomic Handle Manages Tangles & Uncontrollable Strands Pain-Free Hair Accessories
- Price
- $8.17
- Rating
- 4.6/5
- Reviews
- 13,749
- Age
- 3y ago
Trending
estimated 90-day click momentum
Kitsch Smooth & Polish Brush Dual Bristle Detangler Brush Shine & Frizz Control Vegan Boar & Nylon Hair Brush with Cushioned Pad for Scalp Massage Hair Care Tool for All Hair Types - Terracotta
- Price
- $13.31
- Rating
- 4.7/5
- Reviews
- 394
- Age
- 6mo ago
Conair Salon Results Hairbrush - Hair brush for Men and Women - Detangling - suitable for all hair types -features Nylon Bristles - Pink/Black
- Price
- $5.33
- Rating
- 4.6/5
- Reviews
- 25,536
- Age
- 1y ago
Kitsch Detangler Brush Gentle Curly Hair Brush with Flexible Bristles for All Hair Types - Wet or Dry | Detangling Hair Brushes for Women & Men Hairbrush for Adults & Kids - Terracotta
- Price
- $8.48
- Rating
- 4.5/5
- Reviews
- 4,220
- Age
- 2y ago
Wet Brush Detangling Brush Original Detangler Brush (Sky) - Wet & Dry Tangle-Free Hair Brush for Women & Men - No Tangle Soft & Flexible Bristles for Straight Curly & Thick Hair
- Price
- $7.78
- Rating
- 4.7/5
- Reviews
- 77,164
- Age
- 4y ago
Wet Brush Original Detangler Pink Drink (Summer Quencher) Ultra-Soft IntelliFlex Bristles Glide Through Tangles Detangling Hair Brush (Wet & Dry) Women & Men Limited Edition
- Price
- $8.47
- Rating
- 4.8/5
- Reviews
- 1,522
- Age
- 1y ago
Newest
by launch dateKitsch Smooth & Polish Brush Dual Bristle Detangler Brush Shine & Frizz Control Vegan Boar & Nylon Hair Brush with Cushioned Pad for Scalp Massage Hair Care Tool for All Hair Types - Terracotta
- Price
- $13.31
- Rating
- 4.7/5
- Reviews
- 394
- Age
- 6mo ago
FRAMAR Soft Boar Bristle Hair Brush For Women Boars Hair Brush For Women Boar Brush For Fine Hair Hairbrush For Fine Hair Soft Bristle Brush For Slick Back Volume and Shine - Chocolate
- Price
- $17.90
- Rating
- 4.6/5
- Reviews
- 4,349
- Age
- 1y ago
Conair Salon Results Hairbrush - Hair brush for Men and Women - Detangling - suitable for all hair types -features Nylon Bristles - Pink/Black
- Price
- $5.33
- Rating
- 4.6/5
- Reviews
- 25,536
- Age
- 1y ago
Wet Brush Original Detangler Hair Brush Black Frost - Ultra-Soft IntelliFlex Bristles - Detangling Brush Glides Through Tangles For All Hair Types (Wet Dry & Damaged Hair) - Women & Men
- Price
- $6.81
- Rating
- 4.7/5
- Reviews
- 77,164
- Age
- 1y ago
Wet Brush Ceramic Speed Dry Hair Brush Black - Vented Design & Soft HeatFlex Bristles for Blow-Dry Safe Styling - Ergonomic Handle for Pain-Free Detangling - Hair Accessories for All Hair Types
- Price
- $9.02
- Rating
- 4.8/5
- Reviews
- 1,436
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 28% of clicks, no more. An open shelf where new products get seen.
Brands
28 falling
Sellers
262
Est. top-5 brand share
77%
Top 20: 96%
Est. top-5 click share
28%
Top 20: 62%
Open market
20%
- Wet Brush44%
- Conair14%
- Kitsch9%
- TANGLE TEEZER7%
- BESTOOL3%
- Lily England3%
Demand
Hair Brush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.5×
Search terms
Top Hair Brush search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- hair brush4.2M/yr
- wet brush3.2M/yr
- brush1.7M/yr
- hair brushes for women1.6M/yr
- detangler brush1.4M/yr
- hairbrush956K/yr
- wet brush detangling brush708K/yr
- hair brushes554K/yr
- hair brush for men504K/yr
- conair hair brush427K/yr
Reviews and returns
What reviews say buyers love and hate about Hair Brush
We read the reviews and the return reasons for every product selling here.
“Broke in 3 months”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hair Brush questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data