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Gummy Bear Lip Gloss

Fail

The top 5 products take 100% of clicks, so Gummy Bear Lip Gloss is a Fail.

Flapen Score
32
32 / 100
Ranks 10,457 of 10,978 Beauty & Personal Care niches · −16 vs the category median of 48
Market size
$63K/yr51K searches / yr
90-day growth
-14.4%search demand this quarter
Competition
100%top-5 click share · 2 brands · 44 sellers

Flapen Score

Gummy Bear Lip Gloss against its category

The dotted line is the Beauty & Personal Care average. Past it, Gummy Bear Lip Gloss is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gummy Bear Lip Gloss market on Amazon at a glance

Shoppers on Amazon United States searched for Gummy Bear Lip Gloss 51K times last year and spent an estimated $63K. All 2 brands take every click. Demand peaks in Jul–Aug–Sep–Oct–Nov. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 8.8% of those searches ended in a purchase.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved -14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
-14.4%
Conversion, latest week
8.8%
Market size, estimated
$63Ka year
Peak month
August18.4× the quietest month
Top search term
maybelline gummy bear lip gloss10K searches a year

02 · Price

A sale here is worth $13.94.

Listings sell for $13.94 on average, from $9.05 to $21.61. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 1,000 to 1,250 of them. At $13.94 that is $14K to $17K a year per listing.

Average price
$13.94under the $15 to $100 sweet spot
Price range
$9.05–$21.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
1,000–1,250
Revenue per listing a year
$14K–$17K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #6 within Lips. It carries 24,902 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#6in Lips
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
24,902per listing
Listings tracked
5

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Gummy Bear Lip Gloss products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

44

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 159%
  • Brand 241%

Demand

Gummy Bear Lip Gloss search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KPrime Day '25Spike '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jul, Aug, Sep, Oct, Nov · busiest ÷ quietest = 18.4×

Search terms

Top Gummy Bear Lip Gloss search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • maybelline gummy bear lip gloss10K/yr
  • laneige gummy bear11K/yr
  • gummy bear lip gloss7K/yr
  • maybelline lifter gloss gummy bear4K/yr
  • laneige gummy bear lip balm4K/yr
  • gummy bear laneige4K/yr
  • gummy bear maybelline lip gloss2K/yr
  • gummy bear lip balm3K/yr
  • laneige lip balm gummy bear2K/yr
  • laneige lip mask gummy bear3K/yr

Reviews and returns

What reviews say buyers love and hate about Gummy Bear Lip Gloss

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Smell”
17%of negative reviews mention “Smell”
1.1%of orders come back
“the flavor and scent is nothing like the name”
A buyer, on “Smell”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Gummy Bear Lip Gloss questions

Answered from the same tracked data.