Gua Sha Oil
FailThe top 5 brands take 100% of clicks, so Gua Sha Oil is a Fail.
- Flapen Score
- 41 / 100Ranks 8,284 of 10,978 Beauty & Personal Care niches · −7 vs the category median of 4841
- Market size
- $749K/yr482K searches / yr
- 90-day growth
- -22.8%search demand this quarter
- Competition
- 95%top-5 click share · 5 brands · 13 sellers
Flapen Score
Gua Sha Oil against its category
The dotted line is the Beauty & Personal Care average. Past it, Gua Sha Oil is stronger. Inside it, weaker.
Market
The Gua Sha Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Gua Sha Oil 482K times last year and spent an estimated $749K. All 5 brands take every click. Demand peaks in Jan–Feb. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 11.5% of those searches ended in a purchase.
Shoppers searched for this 482K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved -22.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $749K a year.
- Searches, last 12 months
- 482K
- Growth, 90 days vs prior 90
- -22.8%
- Conversion, latest week
- 11.5%
- Market size, estimated
- $749Ka year
- Peak month
- January1.7× the quietest month
- Top search term
- gua sha oil151K searches a year
02 · Price
A sale here is worth $13.53.
Listings sell for $13.53 on average, from $7.98 to $29.16. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 5,000 to 6,000 of them. At $13.53 that is $68K to $81K a year per listing.
- Average price
- $13.53under the $15 to $100 sweet spot
- Price range
- $7.98–$29.16
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- $68K–$81K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #15 within Oils. It carries 30,572 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #15in Oils
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 30,572per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Gua Sha Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
13
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
95%
Top 20: 100%
Open market
0%
- Brand 155%
- Brand 223%
- Brand 39%
- Brand 47%
- Brand 56%
Demand
Gua Sha Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 1.7×
Search terms
Top Gua Sha Oil search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gua sha oil151K/yr
- facial oil for gua sha40K/yr
- face oil gua sha45K/yr
- the ordinary rosehip oil34K/yr
- guasha oil for face23K/yr
- face oil for gua sha21K/yr
- gua sha face oil16K/yr
- ordinary rosehip oil for face16K/yr
- gua sha oil for face18K/yr
- guasha oil15K/yr
Reviews and returns
What reviews say buyers love and hate about Gua Sha Oil
We read the reviews and the return reasons for every product selling here.
“It has a weird smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gua Sha Oil questions
Answered from the same tracked data.









