Gua Sha

Shoppers searched for this 6.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.9M a year.

Searches, last 12 months

6.1M

Growth, 90 days vs prior 90

-9.2%

Conversion, latest week

8.6%

Market size, estimated

$4.9Ma year

Peak month

January1.8× the quietest month

Top search term

gua sha3.2M searches a year

Listings sell for $9.44 on average, from $3.71 to $25.51. Amazon reports units sold in ranges. This niche sold 500K to 600K a year. The average listing sells 25,000 to 30,000 of them. At $9.44 that is $236K to $283K a year per listing.

Average price

$9.44under the $15 to $100 sweet spot

Price range

$3.71–$25.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500K–600K

Units per listing a year

25,000–30,000

Revenue per listing a year

$236K–$283K

Returns

0.9%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #81 within Skin Care Tools. It carries 11,792 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

2.5%

Average rank

#81in Skin Care Tools

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

11,792per listing

Listings tracked

17

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

30 months