Grey Beard Dye for Men

Shoppers searched for this 175K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved -26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $225K a year.

Searches, last 12 months

175K

Growth, 90 days vs prior 90

-26.2%

Conversion, latest week

8.4%

Market size, estimated

$225Ka year

Top search term

just for men beard dye light brown29K searches a year

Listings sell for $15.27 on average, from $8.71 to $33.03. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $15.27 that is $8K to $11K a year per listing.

Average price

$15.27inside the $15 to $100 sweet spot

Price range

$8.71–$33.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$8K–$11K

Returns

0.7%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #208 within Hair Coloring Products. It carries 4,988 reviews at 4.09 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

0.9%

Average rank

#208in Hair Coloring Products

Average rating

4.09 starsAmazon United States average 4.42 stars

Average reviews

4,988per listing

Listings tracked

19

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

52 months