Is green tea soap profitable to sell on Amazon United States?

The niche generates $530K/yr across 15 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +1.0%. Flapen's verdict: Skip it (47/100).

How competitive is the green tea soap niche?

4 brands and 636 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in green tea soap?

Top complaints mined from reviews: Smell, Allergies, Advertised Vs Actual Product. The return rate is 0.3%.

When does demand for green tea soap peak?

Demand is steady year-round — the busiest month runs 1.6× the quietest.

What does it cost to enter the green tea soap niche?

Listings span $5.00–$41.84; the average listing price is $16.83 (sweet spot $15–$100). The average incumbent carries 8,252 reviews — the moat a new listing must climb.

green tea soap

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Great$16.83

avg listing price — sweet spot $15–$100

Conversion

Great8.1%

search→purchase rate — share of searches ending in a sale

Price range

Good$5.00–$41.84

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$530K

$530K/yr · 388K searches

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+1.0%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad8,252.27

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, green tea soap is a $530K/yr Amazon United States market (388K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 47/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

green tea soap market data

Units sold / yr: 30K–40K; avg 1,250–1,500/product
Revenue / yr: $505K–$673K; units × avg price
Conversion rate: 8.1%
Avg BSR: #403
Page quality: 0%
Prime: 100%
Sponsored: 47%
Out of stock: 0.0%
Avg brand age: 69 months
Avg seller age: 132 days

Competition & brand share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Brands

4 rising

Sellers

636

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

Dove54%
Shea Moisture34%
Nubian Heritage10%
O NATURALS2%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +1.0% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.6×

Open Trend

Top green tea soap search terms

shea butter soap72K/yr -1.6%3.3% conv.
shea moisture bar soap54K/yr +21.9%3.4% conv.
shea moisture soap51K/yr +3.0%3.2% conv.
dove shea butter bar soap51K/yr +13.3%16.6% conv.
nubian heritage soap30K/yr -4.9%3.6% conv.
shea moisture soap bars17K/yr +17.0%4.3% conv.
dove shea butter19K/yr -6.8%5.6% conv.
shea butter bar soap16K/yr -17.3%3.5% conv.
dove vanilla bar soap10K/yr -11.3%8.0% conv.
shea butter soap bars9K/yr -13.1%3.9% conv.

All search terms

Top green tea soap products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Dove Shea Butter Beauty Bar Soap 8 Count Nourishing Cleanser 3.75 oz I Moisturizing beauty bar with moisturizing cream and shea butter for soft radiant skin

Dove$11.644.8★30,607 rev

Dove Beauty Bar Soap Shea Butter 4 Count for Nourished Radiant Skin Enriches Skin 3.75 oz

Dove$7.854.8★30,607 rev

Bar Soap Raw Shea Butter 5 Oz By Nubian Heritage

Nubian Heritage$5.004.6★2,492 rev

SheaMoisture Bar Soap for Troubled Skin African Black Soap Cleanser with Shea Butter 8 oz

Shea Moisture$5.974.6★12,879 rev

SheaMoisture Bar Soap Manuka Honey Oatmeal 4 Count Smoothing & Exfoliating Smooth and Exfoliating bar soap with 24h shea moisture nutrients for Healthy Glowing Skin 8 oz

Shea Moisture$25.774.6★249 rev

Newest

by launch date

Dove Indulge Beauty Bar Soap 6 Count Warm Vanilla & Sweet Cream 3.75 oz I Indulgent beauty bar with Warm Vanilla and Sweet Cream for soft smooth and healthy-looking skin

Dove$11.62256 rev

7mo ago

SheaMoisture Bar Soap Manuka Honey Oatmeal 4 Count Smoothing & Exfoliating Smooth and Exfoliating bar soap with 24h shea moisture nutrients for Healthy Glowing Skin 8 oz

Shea Moisture$25.77249 rev

1y ago

SheaMoisture Bar soap African Black Soap 4 count Soothe and Clarify Skin Soothing and Clarifying bar soap with 24h shea moisture nutrients for Healthy Glowing Skin 8 oz

Shea Moisture$22.14705 rev

1y ago

SheaMoisture Bar Soap Raw Shea Butter 4 count Moisturize and Restore Dry Skin Deeply Moisturizing bar soap with 24h shea moisture nutrients for Healthy Glowing Skin 8 oz

Shea Moisture$21.78396 rev

1y ago

Sheamoisture Men Bar Soap Vetiver & Neroli 4 Ounce 2 Pk

Shea Moisture$8.21157 rev

3y ago

What buyers say about green tea soap

What buyers praise and complain about, mined from review topics.

What buyers love

Smell38%

“Amazing smell”

Soft Feel13%

“Creamy and smooth”

Moist/Dry10%

“Very moisturizing”

Value For Money6%

“Awesome price”

Quality-Overall5%

“Reliable product”

Lather5%

“Rich lather”

Suitability Dry Skin4%

“Worked on my dry skin”

Suitability Combination Skin3%

“good for my skin”

Cleansing3%

“it cleanses very well”

Durability2%

“They last a good while with constant use, they smell amazingly and clean well”

What buyers complain about

Smell44%

“Strong smell”

Allergies4%

“it irritated me so bad”

Advertised Vs Actual Product4%

“not as advertised”

Motor Power3%

“Broken pump”

Ingredients-Overall2%

“Formula changed and what used to be a great soap is now terrible”

Skin Health2%

“It made my skin break out”

Size-Overall2%

“Big bottle”

Suitability Dry Skin2%

“I can't even get dry skin relief for all the misery”

Moist/Dry2%

“didn't like made my skin dry”

Lather2%

“I've noticed other people say that it doesn't lather well”

Top return reasons

Smell50%

Advertised Vs Actual Product13%

Motor Power10%

Value For Money5%

Leak-Proof4%

Size-Overall3%

Color2%

Defective Material/Parts2%

Ingredients-Overall1%

Texture/Consistency-Overall1%

Common questions

Is green tea soap profitable to sell on Amazon United States?: The niche generates $530K/yr across 15 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +1.0%. Flapen's verdict: Skip it (47/100).
How competitive is the green tea soap niche?: 4 brands and 636 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in green tea soap?: Top complaints mined from reviews: Smell, Allergies, Advertised Vs Actual Product. The return rate is 0.3%.
When does demand for green tea soap peak?: Demand is steady year-round — the busiest month runs 1.6× the quietest.
What does it cost to enter the green tea soap niche?: Listings span $5.00–$41.84; the average listing price is $16.83 (sweet spot $15–$100). The average incumbent carries 8,252 reviews — the moat a new listing must climb.

green tea soap

green tea soap market data

Competition & brand share

Demand & seasonality

Top green tea soap search terms

Top green tea soap products on Amazon

Top sellers

Newest

Trending

What buyers say about green tea soap

What buyers love

What buyers complain about

Top return reasons

Common questions

Related niches in Beauty & Personal Care