Is green tea moisturizer profitable to sell on Amazon United States?

The niche generates $490K/yr across 9 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -5.0%. Flapen's verdict: Skip it (48/100).

How competitive is the green tea moisturizer niche?

2 brands and 4 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in green tea moisturizer?

Top complaints mined from reviews: Value For Money, Allergies, Smell. The return rate is 0.9%.

When does demand for green tea moisturizer peak?

Demand peaks in Jan–Feb–Mar–Apr; the busiest month runs 3.8× the quietest.

What does it cost to enter the green tea moisturizer niche?

Listings span $23.62–$42.19; the average listing price is $31.93 (sweet spot $15–$100). The average incumbent carries 666 reviews — the moat a new listing must climb.

green tea moisturizer

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Incredible$31.93

avg listing price — sweet spot $15–$100

Price range

Incredible$23.62–$42.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great10.5%

search→purchase rate — share of searches ending in a sale

Review moat

Good666.22

avg incumbent reviews — the moat a new listing must climb

Market size

Good$490K

$490K/yr · 145K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-5.0%

90-day search growth — must beat 0% to launch

Competition

Bad86%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, green tea moisturizer is a $490K/yr Amazon United States market (145K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Mar–Apr. Verdict: Skip it — 48/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

green tea moisturizer market data

Units sold / yr: 13K–15K; avg 1,000–1,250/product
Revenue / yr: $399K–$479K; units × avg price
Conversion rate: 10.5%
Avg BSR: #766
Page quality: 0%
Prime: 100%
Sponsored: 44%
Out of stock: 0.0%
Avg brand age: 74 months
Avg seller age: 130 days

Competition & brand share

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

innisfree76%
Proactiv24%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -5.0% search growth over the last 90 days.

Peak months: Jan, Feb, Mar, Apr · busiest ÷ quietest = 3.8×

Open Trend

Top green tea moisturizer search terms

innisfree moisturizer63K/yr +2.9%8.1% conv.
green tea moisturizer18K/yr -2.6%3.1% conv.
innis free moisturizer8K/yr +18.8%8.9% conv.
proactive moisturizer for face10K/yr -39.1%12.9% conv.
innisfree green tea moisturizer7K/yr -32.0%8.5% conv.
innisfree green tea seed hyaluronic cream5K/yr -23.9%9.3% conv.
innisfree cream4K/yr +21.5%5.6% conv.
proactive green tea moisturizer for face5K/yr -13.5%21.0% conv.
proactiv green tea moisturizer5K/yr -7.1%19.5% conv.
proactiv moisturizer5K/yr -9.1%14.1% conv.

All search terms

Top green tea moisturizer products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

innisfree Green Tea Seed Hyaluronic Acid Cream Korean Face Moisturizer with Ceramide & Skin Barrier Complex Fragrance-Free & Non-Comedogenic

innisfree$28.064.7★886 rev

Proactiv Green Tea and Hyaluronic Acid Moisturizer for Dry Skin Hydrating Face Moisturizer for Oily Skin Dry Skin and Acne Prone Skin - 3 Oz

Proactiv$23.624.7★2,222 rev

innisfree Green Tea Seed Hyaluronic Acid Cream Korean Face Moisturizer with Ceramide & Skin Barrier Complex Fragrance-Free & Non-Comedogenic Jumbo

innisfree$38.704.7★886 rev

Innisfree Cherry Blossom Glow Jelly Cream | Hydrating Korean Moisturizer with Niacinamide for Smooth Radiant Skin | Face Cream for Glass Skin and Dewy Finish 1.69 Fl Oz

innisfree$28.514.7★394 rev

Proactiv MD Ultra-Hydrating Hyaluronic Acid Daily Face Moisturizer Nourishing Hydrator with Skin Brightening Complex 3 Fl Oz

Proactiv$36.604.7★417 rev

Newest

by launch date

innisfree Green Tea Ceramide Cream | Hydrating Korean Rescue Cream for Acne and Dry Sensitive and Eczema Prone Skin | Non-Comedogenic

innisfree$28.7062 rev

5mo ago

innisfree Green Tea Enzyme Vitamin C Brightening Cream | Korean Face Moisturizer with Hyaluronic Acid for Dark Spots Hydration and Radiant Skin 1.69 Fl Oz

innisfree$28.55109 rev

9mo ago

innisfree Green Tea Seed Hyaluronic Acid Cream Korean Face Moisturizer with Ceramide & Skin Barrier Complex Fragrance-Free & Non-Comedogenic Jumbo

innisfree$38.70886 rev

1y ago

innisfree Green Tea Ceramide Plump Cream | Korean Anti-Aging Face Moisturizer with Niacinamide for Barrier Repair and a Youthful Glow

innisfree$32.48169 rev

1y ago

Innisfree Cherry Blossom Glow Jelly Cream | Hydrating Korean Moisturizer with Niacinamide for Smooth Radiant Skin | Face Cream for Glass Skin and Dewy Finish 1.69 Fl Oz

innisfree$28.51394 rev

2y ago

What buyers say about green tea moisturizer

What buyers praise and complain about, mined from review topics.

What buyers love

Moist/Dry25%

“Very hydrating”

Suitability Combination Skin12%

“Good for sensitive skin”

Suitability Dry Skin8%

“Works well on my dry skin”

Quality-Overall7%

“Good quality Korean cream”

Soft Feel7%

“This goes on smoothly”

Absorbency4%

“It absorbs well”

Weight Light4%

“The cream is lightweight”

Smell4%

“soft scent”

Brightness/Shine/Glow3%

“Good and shiny on face”

Symptom Reduction2%

“it really did eliminate the flakes”

What buyers complain about

Value For Money13%

“A little pricey”

Allergies6%

“everything was causing my skin to have either rash or small bumps”

Smell5%

“It is also largely unscented - if it has a scent”

Thickness4%

“It's a thicker cream”

Suitability Dry Skin3%

“My entire neck and chest were red, dry, and peeling like crazy for the last two weeks”

Moist/Dry3%

“I have that problem with most moisturizers unfortunately”

Adhesion/Stickiness3%

“The cream makes my face feel sticky”

Color2%

“is whiter than the usual cream”

Oily/Greasy2%

“they leave your skin feeling greasy”

Size-Overall2%

“Small”

Top return reasons

Moist/Dry20%

Advertised Vs Actual Product10%

Functionality-Overall7%

Value For Money7%

Texture/Consistency-Overall5%

Skin Health5%

Suitability Combination Skin5%

Oily/Greasy5%