Green Nail Polish

Shoppers searched for this 637K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -21.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $165K a year.

Searches, last 12 months

637K

Growth, 90 days vs prior 90

-21.3%

Conversion, latest week

3.0%

Market size, estimated

$165Ka year

Peak month

December2.4× the quietest month

Top search term

green nail polish336K searches a year

Listings sell for $8.76 on average, from $1.36 to $15.76. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $8.76 that is $4K to $7K a year per listing.

Average price

$8.76under the $15 to $100 sweet spot

Price range

$1.36–$15.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

500–750

Revenue per listing a year

$4K–$7K

Returns

0.9%of orders · Amazon United States median 2.1%

68% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #292 within Nail Polish. It carries 8,793 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

96%

Out of stock, average day

1.8%

Average rank

#292in Nail Polish

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

8,793per listing

Listings tracked

69

14 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

3Amazon's first-year sales bar

Average brand age

54 months