Green Mascara
FailThe average product has 48,931 reviews to catch up to, so Green Mascara is a Fail.
- Flapen Score
- 43 / 100Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 4843
- Market size
- $108K/yr130K searches / yr
- 90-day growth
- -21.7%search demand this quarter
- Competition
- 76%top-5 click share · 12 brands · 84 sellers
Flapen Score
Green Mascara against its category
The dotted line is the Beauty & Personal Care average. Past it, Green Mascara is stronger. Inside it, weaker.
Market
The Green Mascara market on Amazon at a glance
Shoppers on Amazon United States searched for Green Mascara 130K times last year and spent an estimated $108K. The top 5 brands take 83% of clicks. Demand peaks in Mar–Oct. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 7.1% of those searches ended in a purchase.
Shoppers searched for this 130K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -21.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $108K a year.
- Searches, last 12 months
- 130K
- Growth, 90 days vs prior 90
- -21.7%
- Conversion, latest week
- 7.1%
- Market size, estimated
- $108Ka year
- Peak month
- October2.6× the quietest month
- Top search term
- green mascara89K searches a year
02 · Price
A sale here is worth $11.58.
Listings sell for $11.58 on average, from $4.67 to $27.54. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $11.58 that is $6K to $9K a year per listing.
- Average price
- $11.58under the $15 to $100 sweet spot
- Price range
- $4.67–$27.54
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $6K–$9K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.1% of listings are out of stock. The average listing ranks #206 within Eyes. It carries 48,931 reviews at 4.18 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 100%
- Out of stock, average day
- 17.1%
- Average rank
- #206in Eyes
- Average rating
- 4.18 starsAmazon United States average 4.42 stars
- Average reviews
- 48,931per listing
- Listings tracked
- 16
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Green Mascara products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
LOreal Paris Original Voluminous Mascara Building Mascara Volume and Length Formula Washable Deep Green 0.26 Fl Oz. 1 Count
- Price
- $8.93
- Rating
- 4.1/5
- Reviews
- 6,968
- Age
- 6y ago

Vivienne Sab Cabaret Premiere Green Mascara Volume and Length Defining Curling No Flaking No Clumping Smudge Proof Washable Cruelty-Free Made in Europe (06 Green) 0.3 Fl Oz 1 Pack
- Price
- $12.79
- Rating
- 4.3/5
- Reviews
- 28,798
- Age
- 8y ago

Maybelline Lash Sensational Sky High Washable Mascara Volumizing Lengthening Defining Curling Multiplying Buildable Mascara Make Up Formula Green Altitude 1 Count
- Price
- $10.13
- Rating
- 4.5/5
- Reviews
- 185,759
- Age
- 1y ago

LZXLUKGIR Green Mascara and Eyeliner Set Natural Curling Green Mascara for Eyelashes Volumizing Lengthening Rimel de Pestaas Waterproof 5D Colored Eye Makeup
- Price
- $8.56
- Rating
- 4.0/5
- Reviews
- 104
- Age
- 1y ago

tarte tartelette tubing mascara Lash Extensions in a Tube Easy-to-Remove Eye Makeup Clinically Proven to Volumize & Curl 24Hr Smudge-Proof Longwear Vegan & Cruelty-Free full size emerald green
- Price
- $27.54
- Rating
- 4.4/5
- Reviews
- 5,069
- Age
- 3mo ago
Trending
estimated 90-day click momentum
tarte tartelette tubing mascara Lash Extensions in a Tube Easy-to-Remove Eye Makeup Clinically Proven to Volumize & Curl 24Hr Smudge-Proof Longwear Vegan & Cruelty-Free full size emerald green
- Price
- $27.54
- Rating
- 4.4/5
- Reviews
- 5,069
- Age
- 3mo ago

BINGBRUSH Colored Mascara for Eyelashes Voluminous Colorful Mascara Pink Purple Blue Green Red-Lengthening Defining Curling Multiplying Formula (#04-Green-1)
- Price
- $6.20
- Rating
- 3.5/5
- Reviews
- 273
- Age
- 1y ago

Colored Mascara for Eyelashes Set Colorful Waterproof Mascara for eyelashes Long lasting Charming Voluminous for Women Halloween Eye Makeup (1Pcs 06#Green F)
- Price
- $5.95
- Rating
- 3.5/5
- Reviews
- 273
- Age
- 1y ago

Maybelline New York Define-A-Lash Lengthening Washable Mascara Very Black. For Washable Definition and Shape in Longer-looking Lashes 0.22 Fluid Ounce
- Price
- $8.32
- Rating
- 4.5/5
- Reviews
- 3,749
- Age
- 22y ago

essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free
- Price
- $4.67
- Rating
- 4.3/5
- Reviews
- 415,492
- Age
- 10y ago
Newest
by launch date
tarte tartelette tubing mascara Lash Extensions in a Tube Easy-to-Remove Eye Makeup Clinically Proven to Volumize & Curl 24Hr Smudge-Proof Longwear Vegan & Cruelty-Free full size emerald green
- Price
- $27.54
- Rating
- 4.4/5
- Reviews
- 5,069
- Age
- 3mo ago

BINGBRUSH Colored Mascara for Eyelashes Voluminous Colorful Mascara Pink Purple Blue Green Red-Lengthening Defining Curling Multiplying Formula (#04-Green-1)
- Price
- $6.20
- Rating
- 3.5/5
- Reviews
- 273
- Age
- 1y ago

Maybelline Lash Sensational Sky High Washable Mascara Volumizing Lengthening Defining Curling Multiplying Buildable Mascara Make Up Formula Green Altitude 1 Count
- Price
- $10.13
- Rating
- 4.5/5
- Reviews
- 185,759
- Age
- 1y ago

LZXLUKGIR Green Mascara and Eyeliner Set Natural Curling Green Mascara for Eyelashes Volumizing Lengthening Rimel de Pestaas Waterproof 5D Colored Eye Makeup
- Price
- $8.56
- Rating
- 4.0/5
- Reviews
- 104
- Age
- 1y ago

Colored Mascara for Eyelashes Set Colorful Waterproof Mascara for eyelashes Long lasting Charming Voluminous for Women Halloween Eye Makeup (1Pcs 06#Green F)
- Price
- $5.95
- Rating
- 3.5/5
- Reviews
- 273
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.
Brands
12 falling
Sellers
84
Est. top-5 brand share
83%
Top 20: 100%
Est. top-5 click share
76%
Top 20: 100%
Open market
13%
- L'Oreal Paris38%
- MAYBELLINE14%
- Vivienne Sabó14%
- LZXLUKGIR12%
- tarte4%
- BINGBRUSH4%
- Open — no brand owns it (6 brands, 13%)
Demand
Green Mascara search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Oct · busiest ÷ quietest = 2.6×
Search terms
Top Green Mascara search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- green mascara89K/yr
- green mascara for eyelashes17K/yr
- dark green mascara6K/yr
- mascara green5K/yr
- emerald mascara5K/yr
- emerald green mascara4K/yr
- maybelline green mascara3K/yr
Reviews and returns
What reviews say buyers love and hate about Green Mascara
We read the reviews and the return reasons for every product selling here.
“Issues with Prime Mascara”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Green Mascara questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









