Green Hair Dye

Shoppers searched for this 477K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $229K a year.

Searches, last 12 months

477K

Growth, 90 days vs prior 90

-4.5%

Conversion, latest week

3.4%

Market size, estimated

$229Ka year

Peak month

October1.7× the quietest month

Top search term

green hair dye254K searches a year

Listings sell for $14.36 on average, from $6.11 to $27.19. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $14.36 that is $4K to $7K a year per listing.

Average price

$14.36under the $15 to $100 sweet spot

Price range

$6.11–$27.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$4K–$7K

Returns

0.9%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 7.8% of listings are out of stock. The average listing ranks #399 within Hair Coloring Products. It carries 17,054 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

93%

Out of stock, average day

7.8%

Average rank

#399in Hair Coloring Products

Average rating

4.19 starsAmazon United States average 4.42 stars

Average reviews

17,054per listing

Listings tracked

41

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

67 months