Grande Lash Mascara

Shoppers searched for this 178K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved +2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $322K a year.

Searches, last 12 months

178K

Growth, 90 days vs prior 90

+2.8%

Conversion, latest week

13.7%

Market size, estimated

$322Ka year

Peak month

December2.2× the quietest month

Top search term

neutrogena mascara49K searches a year

Listings sell for $13.24 on average, from $6.59 to $20.99. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At $13.24 that is $20K to $26K a year per listing.

Average price

$13.24under the $15 to $100 sweet spot

Price range

$6.59–$20.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

1,500–2,000

Revenue per listing a year

$20K–$26K

Returns

1.3%of orders · Amazon United States median 2.1%

43% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #163 within Eyes. It carries 2,792 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

43%

Prime listings

93%

Out of stock, average day

0.0%

Average rank

#163in Eyes

Average rating

4.16 starsAmazon United States average 4.42 stars

Average reviews

2,792per listing

Listings tracked

14

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

68 months