Goth Nails
MaybeThe products selling today average only 4.0★. But buyers convert on only 1.6% of searches, so Goth Nails is a Maybe.
- Flapen Score
- 58 / 100Top 12% of 10,978 Beauty & Personal Care niches · +10 vs the category median of 4858
- Market size
- $90K/yr659K searches / yr
- 90-day growth
- +7.1%search demand this quarter
- Competition
- 26%top-5 click share · 42 brands · 45 sellers
Flapen Score
Goth Nails against its category
The dotted line is the Beauty & Personal Care average. Past it, Goth Nails is stronger. Inside it, weaker.
Market
The Goth Nails market on Amazon at a glance
Shoppers on Amazon United States searched for Goth Nails 659K times last year and spent an estimated $90K. The top 5 brands take 48% of clicks. Demand peaks in Sep–Oct. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 659K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $90K a year.
- Searches, last 12 months
- 659K
- Growth, 90 days vs prior 90
- +7.1%
- Conversion, latest week
- 1.6%
- Market size, estimated
- $90Ka year
- Peak month
- October1.7× the quietest month
- Top search term
- gothic press on nails108K searches a year
02 · Price
A sale here is worth $8.71.
Listings sell for $8.71 on average, from $4.95 to $21.21. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $8.71 that is $871 to $2K a year per listing.
- Average price
- $8.71under the $15 to $100 sweet spot
- Price range
- $4.95–$21.21
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $871–$2K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #828 within False Nails & Accessories. It carries 764 reviews at 4.01 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 4.4%
- Average rank
- #828in False Nails & Accessories
- Average rating
- 4.01 starsAmazon United States average 4.42 stars
- Average reviews
- 764per listing
- Listings tracked
- 74
04 · Newcomers
4 of last year's 35 launches cleared the first-year sales bar.
35 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 35
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 22 months
Products
Top Goth Nails products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 26% of clicks. An open shelf where new products get seen.
Brands
42 falling
Sellers
45
Top-5 brand share
48%
Top 20: 86%
Top-5 click share
26%
Top 20: 61%
Open market
48%
- Brand 117%
- Brand 213%
- Brand 38%
- Brand 45%
- Brand 55%
- Brand 64%
Demand
Goth Nails search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct · busiest ÷ quietest = 1.7×
Search terms
Top Goth Nails search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gothic press on nails108K/yr
- goth press on nails111K/yr
- goth nails99K/yr
- gothic nails72K/yr
- press on nails goth44K/yr
- emo nails36K/yr
- press on nails gothic24K/yr
- witchy press on nails23K/yr
- grunge nails20K/yr
- emo press on nails19K/yr
Reviews and returns
What reviews say buyers love and hate about Goth Nails
We read the reviews and the return reasons for every product selling here.
“Not very durable”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Goth Nails questions
Answered from the same tracked data.









