Gold Perfume

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

-7.0%

Conversion, latest week

0.9%

Market size, estimated

$1.4Ma year

Top search term

million231K searches a year

Listings sell for $86.30 on average, from $12.15 to $142.39. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $86.30 that is $129K to $173K a year per listing.

Average price

$86.30inside the $15 to $100 sweet spot

Price range

$12.15–$142.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,500–2,000

Revenue per listing a year

$129K–$173K

Returns

0.1%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 25.8% of listings are out of stock. The average listing ranks #222 within Men's. It carries 5,120 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

92%

Out of stock, average day

25.8%

Average rank

#222in Men's

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

5,120per listing

Listings tracked

12

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

78 months