God of Fire Cologne

Shoppers searched for this 538K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.1M a year.

Searches, last 12 months

538K

Growth, 90 days vs prior 90

+14.0%

Conversion, latest week

3.4%

Market size, estimated

$2.1Ma year

Peak month

May3.7× the quietest month

Top search term

opulent dubai lattafa111K searches a year

Listings sell for $112.82 on average, from $23.37 to $279.55. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 4,000 to 5,000 of them. At $112.82 that is $451K to $564K a year per listing.

Average price

$112.82above the $15 to $100 sweet spot

Price range

$23.37–$279.55

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

4,000–5,000

Revenue per listing a year

$451K–$564K

Returns

0.0%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,834 within Men's. It carries 805 reviews at 3.92 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

83%

Out of stock, average day

0.0%

Average rank

#1,834in Men's

Average rating

3.92 starsAmazon United States average 4.42 stars

Average reviews

805per listing

Listings tracked

6

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

52 months