Goat Milk Face Moisturizer

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $87K a year.

Searches, last 12 months

97K

Growth, 90 days vs prior 90

-11.0%

Conversion, latest week

2.9%

Market size, estimated

$87Ka year

Peak month

March1.4× the quietest month

Top search term

delfanti milano23K searches a year

Listings sell for $30.67 on average, from $8.10 to $561.88. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $30.67 that is $0 to $3K a year per listing.

Average price

$30.67inside the $15 to $100 sweet spot

Price range

$8.10–$561.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

1.2%of orders · Amazon United States median 2.1%

45% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #2,327 within Face Moisturizers. It carries 539 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

45%

Prime listings

100%

Out of stock, average day

1.3%

Average rank

#2,327in Face Moisturizers

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

539per listing

Listings tracked

51

9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

5Amazon's first-year sales bar

Average brand age

52 months