Glycolic Acid Serum
FailDemand is soft, at -26.6% this quarter, so Glycolic Acid Serum is a Fail.
- Flapen Score
- 44 / 100Ranks 6,956 of 10,978 Beauty & Personal Care niches · −4 vs the category median of 4844
- Market size
- $94K/yr108K searches / yr
- 90-day growth
- -26.6%search demand this quarter
- Competition
- 56%top-5 click share · 12 brands · 78 sellers
Flapen Score
Glycolic Acid Serum against its category
The dotted line is the Beauty & Personal Care average. Past it, Glycolic Acid Serum is stronger. Inside it, weaker.
Market
The Glycolic Acid Serum market on Amazon at a glance
Shoppers on Amazon United States searched for Glycolic Acid Serum 108K times last year and spent an estimated $94K. The top 5 brands take 87% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 5.3% of those searches ended in a purchase.
Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -26.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $94K a year.
- Searches, last 12 months
- 108K
- Growth, 90 days vs prior 90
- -26.6%
- Conversion, latest week
- 5.3%
- Market size, estimated
- $94Ka year
- Peak month
- October1.5× the quietest month
- Top search term
- glycolic acid serum70K searches a year
02 · Price
A sale here is worth $16.23.
Listings sell for $16.23 on average, from $5.96 to $42.65. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $16.23 that is $2K to $4K a year per listing.
- Average price
- $16.23inside the $15 to $100 sweet spot
- Price range
- $5.96–$42.65
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #300 within Facial Peels. It carries 8,217 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 3.6%
- Average rank
- #300in Facial Peels
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 8,217per listing
- Listings tracked
- 20
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Glycolic Acid Serum products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
LOreal Paris Revitalift 10% Pure Glycolic Acid Face Serum Visibly Evens Tone & Reduce Wrinkles Fragrance Free 1.0 fl oz (30ml)
- Price
- $18.02
- Rating
- 4.5/5
- Reviews
- 9,272
- Age
- 6y ago

The Ordinary Glycolic Acid 7% Exfoliating Toner Brightening and Smoothing Daily Toner for More Even-Looking Skin Tone 8.1 Fl Oz
- Price
- $12.92
- Rating
- 4.7/5
- Reviews
- 56,359
- Age
- 9y ago

Natural Outcome Glycolic Acid/AHA 12% Renewal Serum | Anti-Aging Exfoliating Facial Serum | Increases Cell Turnover Leaving Behind Smoother Skin | Clarifies Acne and Rejuvenates Skin | 1 Oz
- Price
- $13.56
- Rating
- 4.6/5
- Reviews
- 249
- Age
- 4y ago

Ember Cloud Glycolic Acid Serum for Face 15% (1 Oz) - Advanced Formula to Support Skin Radiance Addressing Uneven Tone & Fine Lines
- Price
- $7.35
- Rating
- 4.4/5
- Reviews
- 195
- Age
- 1y ago

LOreal Paris Revitalift 3.5% Pure Glycolic Acid Brightening Cleansing Gel wth Salicylic Acid 6.7 fl oz
- Price
- $14.37
- Rating
- 4.6/5
- Reviews
- 5,062
- Age
- 5y ago
Trending
estimated 90-day click momentum
Arencia Eraser Shot Serum Glycolic Acid Booster with AHA BHA Exfoliating Face Serum for Acne-Prone Skin Pore Care & Texture Refining Lightweight Daily Skincare 30 mL / 1.01 fl. oz.
- Price
- $21.73
- Rating
- 4.4/5
- Reviews
- 130
- Age
- 4mo ago

LOreal Paris Elvive Glycolic + Gloss Shine Boosting Shampoo and Conditioner Set Cleanses and Smooths Dull Porous Hair Into High-Shine Glossy Hair 56 Fl Oz Set
- Price
- $19.23
- Rating
- 4.5/5
- Reviews
- 966
- Age
- 6mo ago

Natural Outcome Glycolic Acid/AHA 12% Renewal Serum | Anti-Aging Exfoliating Facial Serum | Increases Cell Turnover Leaving Behind Smoother Skin | Clarifies Acne and Rejuvenates Skin | 1 Oz
- Price
- $13.56
- Rating
- 4.6/5
- Reviews
- 249
- Age
- 4y ago

LOreal Paris Elvive Glycolic + Gloss High Shine Leave-In Hair Serum Smooths Dull Porous Hair Into High-Shine Glossy Hair 4.4 Fl Oz
- Price
- $7.75
- Rating
- 4.5/5
- Reviews
- 1,034
- Age
- 6mo ago

Ember Cloud Glycolic Acid Serum for Face 15% (1 Oz) - Advanced Formula to Support Skin Radiance Addressing Uneven Tone & Fine Lines
- Price
- $7.35
- Rating
- 4.4/5
- Reviews
- 195
- Age
- 1y ago
Newest
by launch date
Arencia Eraser Shot Serum Glycolic Acid Booster with AHA BHA Exfoliating Face Serum for Acne-Prone Skin Pore Care & Texture Refining Lightweight Daily Skincare 30 mL / 1.01 fl. oz.
- Price
- $21.73
- Rating
- 4.4/5
- Reviews
- 130
- Age
- 4mo ago

LOreal Paris Elvive Glycolic + Gloss High Shine Leave-In Hair Serum Smooths Dull Porous Hair Into High-Shine Glossy Hair 4.4 Fl Oz
- Price
- $7.75
- Rating
- 4.5/5
- Reviews
- 1,034
- Age
- 6mo ago

LOreal Paris Elvive Glycolic + Gloss Shine Boosting Shampoo and Conditioner Set Cleanses and Smooths Dull Porous Hair Into High-Shine Glossy Hair 56 Fl Oz Set
- Price
- $19.23
- Rating
- 4.5/5
- Reviews
- 966
- Age
- 6mo ago

Ember Cloud Glycolic Acid Serum for Face 15% (1 Oz) - Advanced Formula to Support Skin Radiance Addressing Uneven Tone & Fine Lines
- Price
- $7.35
- Rating
- 4.4/5
- Reviews
- 195
- Age
- 1y ago

Ember Cloud Glycolic Acid Serum for Face 15% - Extra Large Size (2 Oz) - Advanced Formula to Support Skin Radiance Addressing Uneven Tone & Fine Lines
- Price
- $11.64
- Rating
- 4.4/5
- Reviews
- 195
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
78
Est. top-5 brand share
87%
Top 20: 100%
Est. top-5 click share
56%
Top 20: 100%
Open market
13%
- L'Oreal Paris36%
- The Ordinary22%
- natural outcome10%
- Ember Cloud10%
- Good Molecules4%
- La Roche-Posay4%
- Open — no brand owns it (6 brands, 13%)
Demand
Glycolic Acid Serum search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Glycolic Acid Serum search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- glycolic acid serum70K/yr
- loreal glycolic acid18K/yr
- glycolic acid loreal5K/yr
- glycolic serum5K/yr
- loreal glycolic acid serum4K/yr
- glycolic acid serum face4K/yr
- acido glicolico serum3K/yr
Reviews and returns
What reviews say buyers love and hate about Glycolic Acid Serum
We read the reviews and the return reasons for every product selling here.
“Caused a rash”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Glycolic Acid Serum questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









