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Glycolic Acid Cream

Fail

The top 5 brands take 96% of clicks, so Glycolic Acid Cream is a Fail.

Flapen Score
41
41 / 100
Ranks 8,284 of 10,978 Beauty & Personal Care niches · −7 vs the category median of 48
Market size
$188K/yr112K searches / yr
90-day growth
-19.1%search demand this quarter
Competition
84%top-5 click share · 6 brands · 12 sellers

Flapen Score

Glycolic Acid Cream against its category

The dotted line is the Beauty & Personal Care average. Past it, Glycolic Acid Cream is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Glycolic Acid Cream market on Amazon at a glance

Shoppers on Amazon United States searched for Glycolic Acid Cream 112K times last year and spent an estimated $188K. The top 5 brands take 96% of clicks. Demand peaks in May–Jun–Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 8.9% of those searches ended in a purchase.

Shoppers searched for this 112K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved -19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $188K a year.

Searches, last 12 months
112K
Growth, 90 days vs prior 90
-19.1%
Conversion, latest week
8.9%
Market size, estimated
$188Ka year
Peak month
December2.7× the quietest month
Top search term
glycolic acid cream43K searches a year

02 · Price

A sale here is worth $18.67.

Listings sell for $18.67 on average, from $12.92 to $22.41. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $18.67 that is $9K to $14K a year per listing.

Average price
$18.67inside the $15 to $100 sweet spot
Price range
$12.92–$22.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$9K–$14K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #793 within Serums. It carries 9,627 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
7.0%
Average rank
#793in Serums
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
9,627per listing
Listings tracked
9

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
75 months

Products

Top Glycolic Acid Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

12

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

0%

  • Brand 155%
  • Brand 220%
  • Brand 312%
  • Brand 45%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (0%)

Demand

Glycolic Acid Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KHoliday '24Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Nov, Dec · busiest ÷ quietest = 2.7×

Search terms

Top Glycolic Acid Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • glycolic acid cream43K/yr
  • cerave nightly exfoliating treatment18K/yr
  • cerave skin renewing nightly exfoliating treatment10K/yr
  • alpha hydroxy acid face cream11K/yr
  • alpha hydroxy cream4K/yr
  • cerave exfoliating night treatment5K/yr
  • glycolic acid face cream4K/yr
  • glycolic cream4K/yr
  • crema alfa2K/yr
  • glycolic acid night creams2K/yr

Reviews and returns

What reviews say buyers love and hate about Glycolic Acid Cream

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Suitability Combination Skin”
10%of negative reviews mention “Allergies”
0.4%of orders come back
“Very irritating”
A buyer, on “Allergies”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Glycolic Acid Cream questions

Answered from the same tracked data.