Glycolic Acid
MaybeShoppers spend an estimated $29.1M a year here. But the top 5 products take 100% of clicks, so Glycolic Acid is a Maybe.
- Flapen Score
- 53 / 100Top 26% of 10,978 Beauty & Personal Care niches · +5 vs the category median of 4853
- Market size
- $29.1M/yr12.4M searches / yr
- 90-day growth
- +159.9%search demand this quarter
- Competition
- 100%top-5 click share · 2 brands · 6 sellers
Flapen Score
Glycolic Acid against its category
The dotted line is the Beauty & Personal Care average. Past it, Glycolic Acid is stronger. Inside it, weaker.
Market
The Glycolic Acid market on Amazon at a glance
Shoppers on Amazon United States searched for Glycolic Acid 12.4M times last year and spent an estimated $29.1M. All 2 brands take every click. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 22.8% of those searches ended in a purchase.
Shoppers searched for this 12.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 22.8% of those searches ended in a purchase. Searches in the last 90 days moved +159.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $29.1M a year.
- Searches, last 12 months
- 12.4M
- Growth, 90 days vs prior 90
- +159.9%
- Conversion, latest week
- 22.8%
- Market size, estimated
- $29.1Ma year
- Peak month
- August1.3× the quietest month
- Top search term
- glycolic acid2.5M searches a year
02 · Price
A sale here is worth $10.32.
Listings sell for $10.32 on average, from $8.72 to $12.92. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 400,000 to 500,000 of them. At $10.32 that is $4.1M to $5.2M a year per listing.
- Average price
- $10.32under the $15 to $100 sweet spot
- Price range
- $8.72–$12.92
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1,000,000 or moreAmazon's top range
- Units per listing a year
- 400,000–500,000
- Revenue per listing a year
- $4.1M–$5.2M
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #77 within Toners & Astringents. It carries 37,594 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #77in Toners & Astringents
- Average rating
- 4.70 starsAmazon United States average 4.42 stars
- Average reviews
- 37,594per listing
- Listings tracked
- 3
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Glycolic Acid products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
2 flat
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Brand 196%
- Brand 24%
- Open — no brand owns it (0%)
Demand
Glycolic Acid search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Glycolic Acid search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- glycolic acid2.5M/yr
- the ordinary glycolic acid1.1M/yr
- ordinary glycolic acid861K/yr
- acido glicolico443K/yr
- glycolic acid the ordinary523K/yr
- glycolic acid toner174K/yr
- acido glicolico the ordinary original97K/yr
- ordinary toner107K/yr
- acido glicolico the ordinary41K/yr
- the ordinary glycolic acid 7% toning solution51K/yr
Reviews and returns
What reviews say buyers love and hate about Glycolic Acid
We read the reviews and the return reasons for every product selling here.
“caused irritation for me”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Glycolic Acid questions
Answered from the same tracked data.









