Glowy Makeup Serum
FailThe top 5 brands take 100% of clicks, so Glowy Makeup Serum is a Fail.
- Flapen Score
- 34 / 100Ranks 10,192 of 10,978 Beauty & Personal Care niches · −14 vs the category median of 4834
- Market size
- $64K/yr44K searches / yr
- 90-day growth
- -20.0%search demand this quarter
- Competition
- 97%top-5 click share · 2 brands · 14 sellers
Flapen Score
Glowy Makeup Serum against its category
The dotted line is the Beauty & Personal Care average. Past it, Glowy Makeup Serum is stronger. Inside it, weaker.
Market
The Glowy Makeup Serum market on Amazon at a glance
Shoppers on Amazon United States searched for Glowy Makeup Serum 44K times last year and spent an estimated $64K. All 2 brands take every click. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 4.2% of those searches ended in a purchase.
Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -20.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $64K a year.
- Searches, last 12 months
- 44K
- Growth, 90 days vs prior 90
- -20.0%
- Conversion, latest week
- 4.2%
- Market size, estimated
- $64Ka year
- Peak month
- January2.0× the quietest month
- Top search term
- laneige serum22K searches a year
02 · Price
A sale here is worth $34.77.
Listings sell for $34.77 on average, from $12.57 to $44.51. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $34.77 that is $3K to $9K a year per listing.
- Average price
- $34.77inside the $15 to $100 sweet spot
- Price range
- $12.57–$44.51
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$9K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #582 within Serums. It carries 1,116 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #582in Serums
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 1,116per listing
- Listings tracked
- 6
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Glowy Makeup Serum products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.
Brands
2 rising
Sellers
14
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
97%
Top 20: 100%
Open market
0%
- Brand 197%
- Brand 23%
Demand
Glowy Makeup Serum search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 2.0×
Search terms
Top Glowy Makeup Serum search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- laneige serum22K/yr
- laneige glowy makeup serum12K/yr
- laneige primer3K/yr
- laneige water bank serum3K/yr
- laneige makeup serum2K/yr
- laneige hyaluronic serum443/yr
Reviews and returns
What reviews say buyers love and hate about Glowy Makeup Serum
We read the reviews and the return reasons for every product selling here.
“doesn't have a scent”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Glowy Makeup Serum questions
Answered from the same tracked data.









