Glowing Skin
FailDemand is soft, at -7.9% this quarter, so Glowing Skin is a Fail.
- Flapen Score
- 49 / 100Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 4849
- Market size
- $160K/yr312K searches / yr
- 90-day growth
- -7.9%search demand this quarter
- Competition
- 53%top-5 click share · 19 brands · 577 sellers
Flapen Score
Glowing Skin against its category
The dotted line is the Beauty & Personal Care average. Past it, Glowing Skin is stronger. Inside it, weaker.
Market
The Glowing Skin market on Amazon at a glance
Shoppers on Amazon United States searched for Glowing Skin 312K times last year and spent an estimated $160K. The top 5 brands take 71% of clicks. Demand peaks in Mar–Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 312K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -7.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $160K a year.
- Searches, last 12 months
- 312K
- Growth, 90 days vs prior 90
- -7.9%
- Conversion, latest week
- 3.1%
- Market size, estimated
- $160Ka year
- Peak month
- March5.5× the quietest month
- Top search term
- face glow34K searches a year
02 · Price
A sale here is worth $16.52.
Listings sell for $16.52 on average, from $6.68 to $49.77. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $16.52 that is $4K to $8K a year per listing.
- Average price
- $16.52inside the $15 to $100 sweet spot
- Price range
- $6.68–$49.77
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$8K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #138 within Face. It carries 10,747 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #138in Face
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 10,747per listing
- Listings tracked
- 32
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Glowing Skin products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
577
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
53%
Top 20: 86%
Open market
24%
- Brand 121%
- Brand 221%
- Brand 311%
- Brand 410%
- Brand 58%
- Brand 65%
Demand
Glowing Skin search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Nov, Dec · busiest ÷ quietest = 5.5×
Search terms
Top Glowing Skin search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- face glow34K/yr
- glowing skin34K/yr
- glow primer27K/yr
- glowy skincare30K/yr
- dewy skin27K/yr
- glowy skin19K/yr
- missha glow skin balm18K/yr
- glow skin care products21K/yr
- glow moisturizer for face14K/yr
- glow face10K/yr
Reviews and returns
What reviews say buyers love and hate about Glowing Skin
We read the reviews and the return reasons for every product selling here.
“DIDN'T WORK”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Glowing Skin questions
Answered from the same tracked data.









