Glow Serum
FailThe top 5 brands take 100% of clicks, so Glow Serum is a Fail.
- Flapen Score
- 43 / 100Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 4843
- Market size
- $696K/yr595K searches / yr
- 90-day growth
- -19.0%search demand this quarter
- Competition
- 86%top-5 click share · 5 brands · 564 sellers
Flapen Score
Glow Serum against its category
The dotted line is the Beauty & Personal Care average. Past it, Glow Serum is stronger. Inside it, weaker.
Market
The Glow Serum market on Amazon at a glance
Shoppers on Amazon United States searched for Glow Serum 595K times last year and spent an estimated $696K. All 5 brands take every click. Demand peaks in Apr–May–Jul. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 7.5% of those searches ended in a purchase.
Shoppers searched for this 595K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved -19.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $696K a year.
- Searches, last 12 months
- 595K
- Growth, 90 days vs prior 90
- -19.0%
- Conversion, latest week
- 7.5%
- Market size, estimated
- $696Ka year
- Peak month
- July2.1× the quietest month
- Top search term
- beauty of joseon glow serum159K searches a year
02 · Price
A sale here is worth $15.57.
Listings sell for $15.57 on average, from $12.57 to $19.74. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At $15.57 that is $47K to $62K a year per listing.
- Average price
- $15.57inside the $15 to $100 sweet spot
- Price range
- $12.57–$19.74
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $47K–$62K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #88 within Serums. It carries 8,405 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #88in Serums
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 8,405per listing
- Listings tracked
- 11
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Glow Serum products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Beauty of Joseon Glow Serum Propolis and Niacinamide Hydrating Facial Soothing Moisturizer for Uneven Skin Tone Korean Skin Care 30ml 1 fl.oz
- Price
- $15.70
- Rating
- 4.6/5
- Reviews
- 1,503
- Age
- 1y ago

Beauty of Joseon Glow Deep Serum Rice Alpha-Arbutin for Uneven Dull Skin Tone Daily Korean Skin Care for Men and Women 30ml 1.01 fl.oz
- Price
- $15.53
- Rating
- 4.5/5
- Reviews
- 9,667
- Age
- 4y ago

Beauty of Joseon Glow Serum Propolis and Niacinamide Hydrating Facial Soothing Moisturizer for Irritated Uneven Skin Tone Korean Skin Care 60ml 2 Fl.Oz
- Price
- $19.25
- Rating
- 4.6/5
- Reviews
- 1,503
- Age
- 3y ago

Beauty of Joseon Glow Deep Serum Rice Alpha-Arbutin Moisturizing Uneven Skin Tone Daily Korean Skin Care for Men and Women 60ml 2 Fl.Oz
- Price
- $19.74
- Rating
- 4.5/5
- Reviews
- 9,667
- Age
- 3y ago

Pacifica Vitamin C Serum for Face Glow Baby Brightening Facial Serum with Glycolic Acid Vitamin C Booster Skin Care Dark Spot Corrector Vegan Skincare for Glowing Skin Dermatologist Tested
- Price
- $12.91
- Rating
- 4.4/5
- Reviews
- 3,993
- Age
- 6y ago
Trending
estimated 90-day click momentum
Beauty of Joseon Calming Barrier Serum Green Tea-HA + Pathenol | Daily Korean Skincare for Dry and Sensitive Skin Calming Soothing and Deep Hydration 30ml 1.01 fl.oz
- Price
- $15.62
- Rating
- 4.6/5
- Reviews
- 1,839
- Age
- 4mo ago

BYOMA Phyto-Mucin Glow Serum - Mucin Face Serum for Glass Skin - Plumps Primes + Hydrates - Flawless Primer and Makeup Base - Strengthens Skin Barrier - 1.35 fl.oz
- Price
- $14.80
- Rating
- 4.6/5
- Reviews
- 1,753
- Age
- 1y ago

Beauty of Joseon Glow Serum Propolis and Niacinamide Hydrating Facial Soothing Moisturizer for Irritated Uneven Skin Tone Korean Skin Care 60ml 2 Fl.Oz
- Price
- $19.25
- Rating
- 4.6/5
- Reviews
- 1,503
- Age
- 3y ago

Beauty of Joseon Glow Deep Serum Rice Alpha-Arbutin Moisturizing Uneven Skin Tone Daily Korean Skin Care for Men and Women 60ml 2 Fl.Oz
- Price
- $19.74
- Rating
- 4.5/5
- Reviews
- 9,667
- Age
- 3y ago

Beauty of Joseon Revive Snail Mucin Ginseng Serum Hydrating Peptide Facial Moisturizer Dark Spot Acne Scar Remover for Sensitive Face. Korean Skin Care for Men and Women (2 Fl.Oz.)
- Price
- $19.42
- Rating
- 4.6/5
- Reviews
- 3,734
- Age
- 3y ago
Newest
by launch date
Beauty of Joseon Calming Barrier Serum Green Tea-HA + Pathenol | Daily Korean Skincare for Dry and Sensitive Skin Calming Soothing and Deep Hydration 30ml 1.01 fl.oz
- Price
- $15.62
- Rating
- 4.6/5
- Reviews
- 1,839
- Age
- 4mo ago

Beauty of Joseon Glow Serum Propolis and Niacinamide Hydrating Facial Soothing Moisturizer for Uneven Skin Tone Korean Skin Care 30ml 1 fl.oz
- Price
- $15.70
- Rating
- 4.6/5
- Reviews
- 1,503
- Age
- 1y ago

BYOMA Phyto-Mucin Glow Serum - Mucin Face Serum for Glass Skin - Plumps Primes + Hydrates - Flawless Primer and Makeup Base - Strengthens Skin Barrier - 1.35 fl.oz
- Price
- $14.80
- Rating
- 4.6/5
- Reviews
- 1,753
- Age
- 1y ago

e.l.f. SKIN Holy Hydration! Thirst Burst Drops Serum For A Radiant Complexion Instantly & Over Time Made With Hyaluronic Acid Vegan & Cruelty-Free
- Price
- $12.57
- Rating
- 4.6/5
- Reviews
- 5,004
- Age
- 1y ago

Beauty of Joseon Glow Serum Propolis and Niacinamide Hydrating Facial Soothing Moisturizer for Irritated Uneven Skin Tone Korean Skin Care 60ml 2 Fl.Oz
- Price
- $19.25
- Rating
- 4.6/5
- Reviews
- 1,503
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 86% of clicks. A locked shelf that new listings rarely crack.
Brands
5 rising
Sellers
564
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
86%
Top 20: 100%
Open market
0%
- Beauty of Joseon88%
- Pacifica6%
- e.l.f.2%
- L'Oreal Paris2%
- BYOMA2%
Demand
Glow Serum search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jul · busiest ÷ quietest = 2.1×
Search terms
Top Glow Serum search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- beauty of joseon glow serum159K/yr
- glow serum122K/yr
- beauty of joseon serum62K/yr
- pacifica glow baby54K/yr
- glow serum for face29K/yr
- beauty of joseon glow deep serum20K/yr
- face glow serum20K/yr
- glow baby33K/yr
- glow deep serum beauty of joseon14K/yr
- beauty of joseon glow serum propolis + niacinamide9K/yr
Reviews and returns
What reviews say buyers love and hate about Glow Serum
We read the reviews and the return reasons for every product selling here.
“Rash”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Glow Serum questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









