Glow Moisturizer for Face

Shoppers searched for this 152K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $159K a year.

Searches, last 12 months

152K

Growth, 90 days vs prior 90

-10.1%

Conversion, latest week

6.7%

Market size, estimated

$159Ka year

Top search term

missha glow skin balm18K searches a year

Listings sell for $15.62 on average, from $7.43 to $49.77. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $15.62 that is $4K to $8K a year per listing.

Average price

$15.62inside the $15 to $100 sweet spot

Price range

$7.43–$49.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

1.2%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #370 within Face. It carries 8,238 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

3.9%

Average rank

#370in Face

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

8,238per listing

Listings tracked

19

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

59 months